Affordable Beauty

Who's it For? Dry hair in need of moisture Introduction A moisturising, nutritive shampoo that transforms dry hair, gently cleansing and replenishing it with vital nutrients. Free from sulphates, parabens and other harmful ingredients, it smooths the...

Who is it for? Fine / Flat Hair Introduction A gentle, volumizing, body-boosting shampoo for fine, limp hair. Alfaparf Volumizing Shampoo cleanses and gives volume: fine hair looks thicker and fuller. Cleanses and enhances the thickness of the...

Who is it for? Dry and very dry hair Introduction Award 2020 winner for the “Best Pro Shampoo + Conditioner for Moisture. Joico Moisture Recovery Shampoo is perfect for Dry-to-extremely-dry strands in need of moisture rescue. ...

Who is it for? The Alfaparf Diamond Shampoo is suitable for hair in need of mirror-like shine and illumination! Introduction Alfaparf Semi Di Lino Diamond Illuminating Shampoo is a uniquely formulated shampoo which transforms dull hair, imparting...

Who is it for? Dry Hair in need of moisture  Introduction Alfaparf Semi di Lino Moisture Nutritive Mask is an intensive, deeply hydrating mask which nourishes dry hair, weightlessly replenishing it with vital nutrients.  It smooths the...

Who is it for? Dry hair in need of moisture Introduction This Alfaparf leave-in conditioner is lightweight yet deeply nourishing to dry hair. The Alfaparf moisture conditioner weightlessly replenishes the hair fibre with vital nutrients, smoothing it...

Who's it For? Ideal for those with curly or wavy hair, looking to define curls while maintaining flexibility and shine. Introduction Semi di Lino Flexible Mousse creates elastic support, providing flexibility and definition to curls. It leaves hair...

Who is it for? Dull hair in need of a mirror-like shine and illumination! Introduction This Alfaparf illuminating conditioner weightlessly transforms dull hair, imparting a soft feel and a stunning, glossy finish. Free from sulphates, parabens and...

Who is it for? Weakened hair prone to hair loss Introduction This Alfaparf hair loss shampoo/ Semi di Lino Scalp RENEW Energize Shampoo gently strengthens, re-densifies and stimulates the hair follicles so that both the scalp and hair fibers can...

  Who is it for? All hair and skin types Introduction 100% Organic Cold-Pressed Moroccan Argan Oil is a cold-pressed, organic oil that naturally hydrates the skin while combating dryness and supporting healthy-looking skin. Argan oil is rich...

Who’s it For? Dry or Sensitive skin Introduction Nuxe Rêve de Miel Face and Body Ultra-Rich Cleansing Gel is a thick and deliciously honeyed for daily use on dry and sensitive skin while maintaining the hydro-lipidic film. A moment of pure...

Who is it for? Weakened, damaged hair Introduction This restructuring shampoo from Alfaparf was developed specifically to help weakened and damaged hair. It gently cleanses while promoting the reconstruction process of the hair fiber, adds moisture to...

Who’s it For? Suitable for all brushes Introduction ISOCLEAN’s Makeup Brush Cleaner is about to become an essential part of your skincare routine. Removing germs, dust, dirt, makeup and dead skin that accumulate on your makeup tools...

Who's it For? Kérastase Bain Force Architecte Refillable Bottle is designed to dispense your Kérastase Bain Force Architecte Shampoo into. Introduction Every strand of hair deserves the best care, and that's precisely what the Kérastase Bain Force...

Who's it For? Curly/Wavy hair Introduction Reactivating spray for curls. Revives the shape and protects from heat and humidity. Long-lasting defined curls. Climate Proof - protective barrier against humidity and temperature changes  Urban...

Who's it For? Suitable for all skin types, including sensitive skin. Perfect for those with dull or irritated skin looking to brighten and soothe. Introduction This revitalising cream not only brightens but also soothes any skin irritation,...

Who's it for? Textured hair for protection on-the-go and overnight. Introduction: Cantu is the go-to brand for textured hair with many products to keep hair styled and safe overnight and in day-to-day life. Kind to your hair. Ideal for overnight wear or...

Who's it for? for Sensitive Skin Prone to Rosacea  Introduction: This cream reduces all types of redness. The patent RosactivTM inhibits the production of the protein responsible for vasodilation and therefore the appearance and persistence...

Who’s It For Ideal for oily and combination skin types, this water gel is perfect for those seeking lightweight, non-greasy hydration. It’s also great for individuals looking to balance sebum production while maintaining soft, smooth skin...

Who is it for? Oily scalp Introduction This balancing shampoo from Italian haircare brand Alfaparf is specifically designed to help the scalp environment reduce excess sebum. This Alfaparf balancing shampoo gently cleanses and normalises the scalp,...

Who’s it for? Any tan lover who wants to have a sun kissed facial glow. Introduction: Tanning your face can be tough to get right, it’s easy to wake up looking patchy, too dark or not tanned at all when you try to use a mitt to apply facial...

Who's it for? Unruly hair in need of taming and smoothing. Introduction: Treat your rebellious hair with a nourishing smoothing mask after shampooing. Take time out for yourself and feel the benefits seep into your unruly locks, as the formula...

Who's it For? All Skin Types Introduction Calm, hydrate, and fortify your skin with the Beauty of Joseon Calming Serum, powered by soothing Green Tea and barrier-boosting Panthenol. This lightweight serum delivers deep hydration while helping to...

Who's it For? Ideal for those with sensitive or uneven skin tone looking for sun protection and brightening benefits. Introduction An advanced sunscreen with a delicate tint not only shields the skin from harmful UV rays but also enhances its tone and...

Who’s it For? For Dry, Rough, Bumpy Skin Introduction CeraVe SA Smoothing Cleanser for the face and body. This cleanser helps to alleviate rough and bumpy skin texture, leaving skin feeling smoother. The Salicylic Acid in the formula gently...

Who's it For? Blonde & Silver Hair - Natural and Bleached.  Introduction Your favourite detangling spray just got a makeover! From Alfaparf's NEW Blonde line, this spray makes brushing easier and neutralises unwanted yellow and brassy tones,...

Who's it For? All skin types, especially those seeking brightening and hydration. Introduction The COSRX Ultimate Nourishing Rice Overnight Spa Mask is a luxurious, leave-on treatment designed to hydrate, brighten, and rejuvenate your skin overnight...

Who’s It For Anyone looking for a soothing, mineral-based sunscreen that protects against UV rays while calming sensitivity and helping to even out skin tone. Best suited for those with sensitive, redness-prone, or easily irritated skin who still...

Who's it For? Ideal for those with sensitive and dry skin seeking a gentle yet effective cleanse. Introduction This lush foaming cleanser is crafted to deliver a thorough clean while pampering your skin with gentle care. Enjoy a bubbly burst of...

Who's it For? This product is ideal for individuals with oily or combination skin who are looking to address whiteheads and achieve a clearer complexion. Introduction Say goodbye to pesky whiteheads with CosRx AHA 7 Whitehead Power Liquid! This gentle...

Who's it For? Thin & Aging Hair Introduction This thickening conditioner detangles & nourishes while replenishing the hair for body and softness.  Vegan* Packaging made of recycled & recyclable plastic** Sulfate-free Gentle on...

Who's it for? Unruly hair in need of control. Introduction: This smoothing conditioner controls frizz and helps to straighten, unruly, rebellious hair leaving it soft and lightweight to you can be in control of your style. Enjoy the bio-based...

Who’s it For? Sun Exposed Hair Introduction Alfaparf Semi Di Lino Sunshine Hair Protective Oil is ideal for anyone seeking to shield their hair from the damaging effects of UV rays, environmental stressors, and heat styling tools. This...

Who’s It For Perfect for those with dull, uneven skin tone, or sensitivity. This serum is suitable for all skin types, especially anyone looking for a gentle Vitamin C product that helps brighten and calm the skin without irritation...

Who is it for? Weak, damaged hair Introduction A reparative mask that strengthens and restructures weak, damaged hair. It provides intensive conditioning and restructures the hair fibre. When used regularly, it progressively increases the hair’s...

 Who is it for? Skin with uneven skin tone and texture. Introduction: The Ordinary Lactic Acid 10% + HA 2% is a mild exfoliating serum with lactic acid and hyaluronic acid. This treatment resurfaces the skin to promote a bright, even tone and a...

Who's it For? Brown/Dark Hair - Natural and Colour-Treated. Introduction This shampoo from Alfaparf's NEW Brunette line enhances brown and dark hair, both natural and treated. It's a sulfate-free shampoo which gently cleanses and neutralises unwanted...

Who’s it For? Fine hair Introduction Experience the transformative power of Luna Volume Shampoo, designed to elevate your hair to new heights with its innovative formula. Infused with nourishing ingredients and carefully curated to provide...

Who’s it For? Fine hair.  Introduction Elevate your haircare routine to new heights with Luna Volume Conditioner. Infused with a blend of carefully selected ingredients, this formula works harmoniously to fortify your strands while...

Who's it For? Fine to Normal Colour Treated Hair Introduction Color Wow Colour Security Conditioner (Normal/Fine) is the ultimate solution for fine or normal hair that requires gentle conditioning without any heavy build-up. Its lightweight,...

Who's it For? Dry Hair Types Introduction Luna Hydrating Shampoo is your one-stop solution for restoring dry, parched locks to their healthy, vibrant best. Moisture Hero: Specially formulated with Hydrolyzed Wheat Protein, this shampoo deeply...

Who is it for? Hair loss and thinning  Introduction Introducing the new and improved Alfaparf energizing tonic! It's an energising and rebalancing tonic for hair loss that adds vitality, increases body and density of the hair, maintains the...

Who's it For? All Skin Types Introduction The Round Lab 1025 Dokdo Cleanser is a cult-favorite Korean skincare essential known for its skin-soothing, low-pH formula. Infused with deep sea water from Ulleungdo Island and gentle exfoliants, this...

Who’s it For? Dry Hair Introduction Luna Hydrate Conditioner is designed for anyone seeking to nourish and revitalize their hair, especially those with dry, damaged, or frizzy locks. Whether you have straight, curly, or wavy hair, this...

Who's it For? Individuals with weak, damaged hair Introduction: A reparative mask that strengthens and restructures weak, damaged hair. It provides intensive conditioning and restructures the hair fibre. When used regularly, it progressively increases...

Who’s it For Anyone looking to target deep-set fine lines, fatigue signs, and elasticity loss around the eye area with a powerful yet soothing retinal-based formula. Introduction The KSECRET SEOUL 1988 Eye Cream – Retinal Liposome 4% +...

Who's it For? Ideal for those seeking to maintain slick and sleek styles Introduction This innovative shaping balm offers high hold with touchable pliability and zero crunch. Its unique bouncy texture strikes the ideal balance between grip and slip,...

Who’s it For? Normal to Oily Introduction For that dreamy, just-washed feeling, try Revolution Haircare's Revive Dry Shampoo. Awaken your tired tresses with this blend of energising caffeine and baobab that banishes greasy hair and leaves your...

Who's it For? Best suited for all skin types Introduction A lightweight, water-based gel moisturizer that immediately hydrates skin without oiliness. Supports a healthy skin barrier without oil or silicone in its unique formulation.  A simple...

Who's it For? All skin types Introduction Melt away the day with the Beauty of Joseon Ginseng Cleansing Oil. Powered by traditional Korean herbal medicine (hanbang), this lightweight yet nourishing oil cleanser effortlessly dissolves waterproof...

Who’s it for? Hair in need of hold and shine for natural hairstyles on-the-go. Introduction: Moroccanoil® Luminous Hairspray Medium is a lightweight, workable hairspray that veils hair in a reflective shield of shine that fights frizz and...

Who's it For? Kérastase Blond Absolu Bain Lumière Refillable Bottle is a game-changer for anyone with blonde or highlighted hair.  Introduction Blonde hair is not just a color; it's a statement. It's about radiance, confidence, and the...

Who is it for? Dry Hair Introduction Daily shampoos can zap moisture out of your locks. Fortunately, it only takes a minute for this intensely hydrating Recovery Conditioner to come to the rescue and inject life back into dry, frizzy tresses. Delivers an...

Who's it For? Curly/Wavy Hair Introduction Gentle foam-free cleansing cream for waves and curls. It cleanses, hydrates and controls frizz, leaving defined, soft curls. This Alfaparf Curls Enhancing Conditioner has a light texture and can be used as...

Who's it For? Designed for lightened brunette hair, this conditioner is perfect for anyone looking to neutralize brassy, orange tones while restoring moisture and shine. Ideal for colour-treated brunettes who want to maintain a cooler, more balanced...

Who’s It For? This styling mousse is ideal for anyone looking to boost volume, lift, and body in their hair. It works on all hair types and is especially useful for fine or flat hair that needs added fullness without weight or stiffness...

Who’s it For? All Hair Types Introduction The Revlon Professional UniqOne™ All in One Shampoo 490ml is a special shampoo that does 10 things to your hair in one step. It works for all hair types and makes your hair clean, healthy, soft,...

Who's it For? Whether you're dealing with occasional breakouts or persistent acne, Some By Mi 30 Days Miracle Intensive Clear Spot Patches are designed for anyone looking to target specific blemishes with precision and care. Introduction Meet your new...

Who's it For? Curly/Wavy Introduction This Alfaparf Semi Di Lino shampoo defines waves and curls. Gently cleanses, hydrates and makes hair soft, tangle-free and frizz-free.  Bio-based fragrance Urban Defence Pro - pollution shield for the...

Who is it for? Dull hair  Introduction This travel size Alfaparf illuminating conditioner weightlessly transforms dull hair, imparting a soft feel and a stunning, glossy finish. Free from sulphates, parabens and other harmful ingredients, it...

Who’s it For? Stressed and sensitive skin type Introduction Soothe stressed out skin with NEW Seoulista Calming Super Serum®. Formulated for sensitive skin, this gentle, lightweight serum is infused with powerhouse complex, Cicaplex®,...

Who's it For? All Skin Types, especially those with dry, cracked lips or those who want fuller lips. Introduction Tripeptide Plumping Lip Balm hydrates, repairs and plumps lips leaving them looking naturally fuller and healthier. Specially formulated...

Who's it For? All Skin Types Introduction Weleda Skin Food is a cult-favourite, multi-purpose moisturizer trusted since 1926. This ultra-rich, plant-based formula provides instant hydration and long-lasting moisture to dry, flaky skin. Whether you're...

Who’s It For? This heat-protectant spray is ideal for anyone with frizz-prone, coarse, or unmanageable hair. It’s especially suited for those who regularly use flat irons or heat tools and want to achieve a sleek, polished look without...

Who is it for? All types/ dandruff Introduction Exfoliate and purify your scalp with the Alfaparf Semi Di Lino Scalp Rebalance Gentle Exfoliating Scrub. This Alfaparf exfoliating scrub cleanses deeply yet gently: perfect if you’re suffering from...

Who's it for? All hair types to protect from heat damage while styling. Introduction: Keep your hair styled and protected, with a memory effect which keeps hair looking freshly styled for a few days as well as well as leaving it soft and flexible. How to...

Who is it For? Fine / Flat Hair Introduction Hello volume! This Alfaparf Volumizing Spray is specifically developed to give density to fine, limp hair. Hydrates and shields the hair, preventing moisture and atmospheric agents from undermining its...

Who's it For? This sheet mask is ideal for those with dull and tired skin looking for a radiant boost. Introduction Ready to give your skin a luminous glow? The Some By Mi Galactomyces Glutathione Glow Serum Sheet Mask is your go-to solution for a...

Who is it for? The Alfaparf Diamond Shampoo is suitable for hair in need of mirror-like shine and illumination! Introduction Alfaparf Semi Di Lino Diamond Illuminating Shampoo is a uniquely formulated shampoo which transforms dull hair, imparting...

Who's it For? Extra Strength Dream Coat Ultra Moisturising Anti-Frizz Treatment is ideal for all hair types who struggle with frizz and lacklustre hair. Whether you have straight, wavy, curly, or coily hair, this innovative treatment is here to...

Who's it For? Brown/ Dark Hair Introduction This conditioner from the NEW Brunette line from Alfaparf enhances brown and dark hair, both natural and treated. It detangles and neutralises unwanted orange tones and deeply nourishes and revitalises the...

Who's it for? Coloured hair to refresh and maintain salon colour. Introduction: Wella Professionals Color Fresh Mask is a zero-damage colour-depositing mask to refresh your salon colour. Use this at-home treatment weekly to easily create caramel glaze...

Who's it for? Curly/Wavy hair to add definition. Introduction: This defining leave-in cream controls and protects curly and wavy hair from heat and humidity. For defined, frizz-free curls. Protects against the heat of hot styling tools. Urban...

Who is it For? Weak, damaged hair Introduction This leave-on treatment is a protective, strengthening fluid sealing the cuticle with a silky barrier. Free from sulphate and harmful ingredients. Adding moisture to the hair, it also preserves up to 91%...

Who's it For? All Hair Types Introduction Dry your hair faster and more gently with our super absorbent, quick-drying microfiber hair towel. Designed to soak up moisture efficiently, this lightweight towel reduces drying time without the need for heat...

Who's it For? This sheet mask is perfect for those with dry or dull skin seeking a radiant and hydrated complexion. Introduction The Some By Mi Real Honey Luminous Care Sheet Mask is your ticket to glowing, healthy-looking skin. Infused with the...

Who's it for? This soothing cream is perfect for those with sensitive, dry, or irritated skin who are looking for a gentle and effective skincare solution. Introduction Discover the calming embrace of Skin1004 Madagascar Centella Soothing Cream, a...

Who's it For? All Hair Types Introduction Experience the ultimate combination of performance and care with our Vent Hairbrush, expertly crafted to keep your hair looking gorgeous and healthy. Speeds Up Blow-Drying for quick, effortless...

Who's it For? Damaged & Over-Processed Hair  Introduction  Absolut Repair shampoo offers the ultimate professional resurfacing experience for damaged and over processed hair. The resurfacing shampoo helps visibly resurface damaged hair...

Who is it for? Fine / Flat Hair Introduction Specifically developed to give density to fine, limp hair. Hydrates and shields the hair, preventing moisture and atmospheric agents from undermining its natural beauty Volumizing and body-intensifying...

Who's it For? Thin & Aging Hair Introduction This thickening low shampoo offers a gentle cleanse, delivering body for thicker and more revitalised hair. Vegan* Packaging made of recycled & recyclable plastic** Sulfate-free Gentle on the...

Who's it For? Aging & Damaged Skin Introduction GF 15% Solution is a powerful serum designed to minimize and repair visible skin damage, rejuvenating the appearance of aging skin on the face and neck. This advanced growth factor serum combines...

Who's it For? Ideal for individuals seeking a quick and easy way to detangle their hair, reduce frizz, and speed up their blow-drying routine. It is suitable for all hair types and especially beneficial for those who want smooth, manageable hair without...

Who's it For? Anyone who wants to create a sleek, polished style! Introduction The Alfaparf Semi Di Lino Style & Care Glossy Pomade (90ml) is a premium styling product crafted for those who want sleek, polished hairstyles with ease. This vegan wax...

Introduction Treat yourself or someone special to the perfect skin-prepping essentials... say hello to the Get Ready With Me Collection from Revolution Skincare. Set Contains: 1 x Revolution Skincare Berry Nourishing Lip Sleeping Mask: 1 x Revolution...

Who It’s For Ideal for people with sensitive, dry, or combination skin who want a lightweight, hydrating sunscreen that provides strong protection without irritation. Introduction The COSRX Aloe Soothing Sun Cream combines high SPF50+ protection...

Who is it for? Dry hair in need of moisture  Introduction This leave-in treatment from Alfaparf creates a flexible lattice which seals and repairs dry, split ends, whilst nourishing your hair and replenishing it with moisture. Your locks will be...

Who’s it For? All Skin Types Introduction Unlock your skin's natural radiance with The Ordinary Natural Moisturizing Factors + PhytoCeramides. This advanced moisturizer combines essential hydration elements with the power of phyto-ceramides to...

Who It’s For This hydrating treatment mask is ideal for anyone with dry, coarse, or damaged hair seeking deep moisture and improved manageability. Perfect for hair prone to dullness, frizz, or breakage, it’s safe for all hair types,...

Who's it For? All Skin Types Introduction The Beauty of Joseon Green Plum Refreshing Toner: AHA + BHA is a skin-balancing toner designed to mildly exfoliate and clarify. Rooted in traditional Korean herbal ingredients and modern skincare science, it...

Who’s it For? Suitable for A;; Skin Types Introduction Discover the Nuxe Body Shower Gel is a dreamy harmony of a botanical cleansing base and a green tea extract, that delicately cleanses the skin to leave it feeling soft and comfortable...

Who’s It For Anyone who uses makeup, skincare or haircare regularly and wants a neat, stylish way to organise their collection. Introduction Store your beauty essentials with this leather look vanity bag from BeautyFeatures! Featuring a large...

Who’s It For Anyone who uses makeup or skincare regularly and wants a neat, stylish way to organise their collection. Introduction Store your beauty essentials with this leather look vanity bag from BeautyFeatures! Featuring a large zip-up...

Who's it For? Dry to Very Dry Skin Introduction Super intense and restorative cream for very dry hands, packed with potent hydrating ingredients. Contains power ingredients Ucuuba butter, 5% urea and sodium lactate. Acts fast on hydrating and...

Who’s it For? Normal to dry skin Introduction Say goodbye to harsh cleansers that strip your skin of its natural moisture. The CeraVe Hydrating Cleanser is a dermatologist-recommended, fragrance-free formula that cleanses and hydrates in one...

Who's it for? Coloured hair to refresh and maintain salon colour. Introduction: Wella Professionals Color Fresh Mask is a zero-damage colour-depositing mask to refresh your salon colour. Use this at-home treatment weekly to easily create your desired...

Who is it for? Dullness Introduction The Ordinary Alpha Arbutin 2% + HA is a water-based serum with alpha arbutin and hyaluronic acid. This treatment fades hyperpigmentation (such as dark spots, acne scars, age spots, and melasma) and promotes a clear,...

Who's it For? All Hair Types Introduction Effortlessly smooth out knots and tangles with our Detangling Hairbrush, featuring premium nylon bristles. Designed to glide through all hair types with ease, this brush gently detangles without causing...

Who's it For? Bleached or natural blonde & grey hair. Introduction Revitalising treatment that nourishes and protects the hair fibre, boosts shine and removes undesirable yellow tones. Gives hair elasticity and a silky soft feel. Key Ingredients: ...

Who's it For? Bleached or natural blonde & grey hair. Introduction For treating light hair, Actyva offers Colore Brilliante Anti-Yellow, the segment of products specifically designed to remove yellow tones from light hair and give the hair fibre a...