Who is it for?
Intensive, restructuring and bond-strengthening shampoo with New SmartRelease Technology: continuously releases hair-restructuring Rosehip Oil, Arginine, and Keratin. Delivers soft, silky, shiny, healthy-looking hair. Prevents future hair damage from occurring when used regularly.
- With Arginine - for intensive, bond-strengthening daily damage protection
- Protects colour from fading
- Delivers strength and moisture balance
- Prevents future hair damage
- Leaves hair soft, shiny, and healthy-looking
- Decadently rich lather for a luxurious cleansing experience
- Gently sloughs away dirt and debris without roughing up the hair cuticle
- New SmartRelease Technology - Our one-of-a-kind liposome delivery system packs a punch by continuously releasing a trifecta of healthy-hair ingredients—Rosehip Oil, Arginine, and Keratin—to help repair, strengthen, and protect hair from the cumulative effects of daily styling.
- Protective Lipid - The exact kind found in healthy hair—acts as the first line of defence to help prevent thermal, chemical, styling, and UV damage. Results are visible with the very first application.
- Moringa Seed Oil - A rich source of antioxidants, Vitamins A and E, Zinc, and Silica—all fundamental to creating healthy, strong, damage-resistant hair—helps to boost shine and softness.
- Arginine - A smart-bonding molecule with both positive and negative sites, helps to strengthen hair bonds and encourage bond renewal.
How to Use:
- Apply to wet hair and lather
- Rinse off
- Repeat if necessary
BeautyFeatures Style Guide:
- Follow with Defy Damage Protective Conditioneror Defy Damage Protective Masque for all-round daily protection
- Also available as a travel size 50ml
- Find out which celebrity swears by this product in our blog Celebrity Beauty Secrets.
- SLS/SLES Sulfates-free
Our Customers Said...
"Great! Hair is cleaner for longer and feels great" - Nicola
Q: Is Joico Defy Damage Protective Shampoo Color Safe?
A: Yes! Its formulation and absence of sulfates make it suitable for colour-treated tresses!
Shipping And Returns
in Ireland and Northern Ireland
- NEXT DAY DELIVERY IRELAND
- SMS and Email Alerts
- Order before 2pm for same day dispatch
- 98% of all orders are delivered next day
Your order will leave our warehouse in Bray, Co Wicklow and be delivered the next working day. You will receive SMS & email tracking updates from An Post and someone will need to sign for the parcel on delivery.
- For full Delivery Terms visit our Delivery Page
- For hassle free returns visit our Returns Section