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If you're a blonde chances are you know the benefits and magical transformative results of a good purple shampoo, and if you don't we are about to change your life.When you get your hair done it can be a very exciting few weeks until it begins to lose its 'new colour' look...free radicals react with hair causing blonde to become dull and brassy. Thankfully there are secrets to keeping your locks looking fresh for as long as possible, cue the purple shampoo!A purple shampoo can neutralise brassy …

Hair loss a lot more common than you may think. These days there are amazing technologies, products hair pieces etc that can help to improve the look of hair loss, so you may not even know that people you see are also suffering! There are many reasons for possible hair loss or thinning some of which include stress, diet or a recent pregnancy. It is important to consult your doctor if you notice extensive hair loss as it is always the top priority to ensure you are in good health. …

Losing our skin's elasticity and firmness is a natural part of ageing (unfortunately), so there's no sure fire natural way to put a stop to it. However there are ways to improve the effects of it and keep our skin as youthful as possible and snapping back into its original, and beloved shape for as long as possible, with the right products.Collagen is one of the most important proteins that helps keep skin elasticity in tact and as we age we lose this all important ingredient. According to …

Staycation season is in full swing and we are ready to embrace it. While we're exploring a different part of Ireland every other weekend it is important that we get our travel beauty routine down, there's nothing worse than falling off the beauty routine wagon on holidays and having to get back into it when you're home!  Especially if you're a bit of a road-trip fiend, you're going to want something that'll keep you looking and feeling your best throughout summer, home or awa …

Thanks to the internet, TikTok trends and multiple sources of information we, as a nation of beauty lovers have become a lot more educated and interested in our hair care and the benefits of using the correct products.We have mastered the skincare element of our self care routines and haircare is our new project, getting our locks to the best standard they can be, so we can look healthy and feel beautiful from head-to-toe.Everyone has their own unique hair types and may need different basic prod …