Description
Who's it for?
- Blonde hair
Introduction
You’ll never lose your cool with Blonde Life Violet Shampoo—a brilliant, brass-neutralizing cleanser, free of SLS/SLES Sulfates,* that instantly banishes undesirable yellow tones, so cool blondes stay nice and icy.
- Instantly cool brassy tones and brighten cool blonde hair
- Help maintain healthy-looking hair with brilliant shine
- Nourish and protect fragile blonde hair
- Rich lather gently cleanses hair
Key Ingredients
- Arginine - A naturally occurring amino acid crucial to hair’s strength. Products that include Arginine help protect hair and rebuild it from the inside out
- Monoi Oil - A rare, exotic blend of Coconut Oil and Tahitian Gardenia Flower, helps fight frizz and boost shine while also helping to protect hair from environmental damage.
- Tamanu Oil - A rich, Southeast Asian UV-absorber packed with fortifying Omega-6 and -9, helps deeply hydrate hair, bump up shine, and banish brittle strands.
- Smart Release Technology - Our one-of-a-kind liposome delivery system, packs a punch by continuously releasing Rosehip Oil, Arginine, and Keratin to help repair, strengthen, and protect hair from the cumulative effects of daily styling.
How to Use:
- Apply to wet hair. Lather.
- Leave in 1-3 minutes.
- Rinse, and follow with Blonde Life Violet Conditioner.
BeautyFeatures Style Guide:
- Use with Joico Blonde Life Violet Conditioner 250ml for best results
- Check out our blog on 5 Purple Shampoo's You Need As A Blonde
More Info:
- Peta Approved
- Cruelty-free
- Sulfate-free
Our Customers Said...
"Great shampoo, my hair feels brighter and very soft. Along with other Joico products, my hair quality has greatly improved. Would definitely buy again. Thank you for the very quick delivery" - Orla
FAQ
Q: Can I use my Joico Blonde Life purple shampoo everyday?
A: It is recommended to use your Joico Violet Shampoo 2-3 times per week to maintain cool tones and keep brassiness at bay. We don't recommend using this shampoo every time you wash your hair.
Frequently Asked Questions
What are the key benefits of using Joico Blonde Life Violet Shampoo?
How often should I use Joico Blonde Life Violet Shampoo?
Is Joico Blonde Life Violet Shampoo suitable for daily use?
Can Joico Blonde Life Violet Shampoo be used on natural blonde hair?
Does Joico Blonde Life Violet Shampoo contain sulfates?
What is SmartRelease Technology in Joico Blonde Life Violet Shampoo?
Can I use Joico Blonde Life Violet Shampoo on gray hair?
What are the key ingredients in Joico Blonde Life Violet Shampoo?
How do I use Joico Blonde Life Violet Shampoo for best results?
Is Joico Blonde Life Violet Shampoo cruelty-free?
Ingredients
Shipping And Returns
in Ireland and Northern Ireland
- NEXT DAY DELIVERY IRELAND
- SMS and Email Alerts
- Order before 2pm for same day dispatch
- 98% of all orders are delivered next working day
Your order will leave our warehouse in Bray, Co Wicklow and be delivered the next working day. You will receive SMS & email tracking updates from the courier and someone will need to sign for the parcel on delivery.
- For full Delivery Terms visit our Delivery Page
- For hassle free returns visit our Returns Section
Product Reviews
30 Reviews
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Great product, great service.
Great product, great service.
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Excellent shampoo
Excellent shampoo
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Great product
Great product very happy with product
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Love this shampoo and conditioner
Love this shampoo and conditioner theyre so amazing for your hair and no hues..will always be purchasing both. These are a godsend for anyone with blonde hair gently keeps blonde right and so nourishing to look after your hair as well.
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Stops brassy blonde hair
Love this product, stops my blonde hair from going brassy. Quick delivery too..
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Very gentle on the hair,
Very gentle on the hair, unlike other purple shampoos which can be very harsh & dry the hair out. Really brightens up the tones in my blonde hair between hairdresser visits. Shipping very speedy as always.
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Brilliant shampoo
Brilliant shampoo
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I've naturally grey hair &
I've naturally grey hair & a very sensitive scalp. I find joico shampoo excellent for both keeping my grey in great condition & my scalp in good health.
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Good product
This product is very good it tones down the blonde while i waiting for my next visit to hairdressers which is usually every 6 weeks for my colour. The service is excellent ordered one day got the next brilliant
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Excellent for blonde hair and
Excellent for blonde hair and toning
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Love this product, gentle on
Love this product, gentle on hair great in between highlights
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Leaves hair soft and gets
Leaves hair soft and gets rid of any brassy tones
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Love it
Love this shampoo really brightens up my blonde
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Great delivery service
Great delivery service
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Happy with service
Happy with the service arrived quickly good price would definitely order again,thank you.
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Love it
Amazing. So gentle on hair compared to other purple shampoos I have used with the same price tag, not drying at all. Also less messy thank others. Would def recommend
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Amazing service
My fave shampoo. Usually so hard to find, arrived the next day too! Amazing service
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Hair feels soft but does
Hair feels soft but does not completely get rid of yellow tones
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Love this shampoo and does
Love this shampoo and does not leave hair purple
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Shampoo
Delighted with my purchase. Easy payment method and ver prompt delivery.
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Excey
Excey
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Have ordered from beauty features
Have ordered from beauty features a few times and delivery has been awesome and I have had no problems at all
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Brillant shampoo
Best shampoo I've used for my blonde hair
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Joico Blonde Life Shampoo
By far one of the best blonde life shampoos I've purchased live everything about this product it doesn't leave my hair feeling dry and takes away all the brassy tones love this product plus great service from Beauty Features!
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Lovely shampoo
Great shampoo, my hair feels brighter and very soft. Along with other joico products, my hair quality has greatly improved. Would definitely buy again. Thank you for the very quick delivery
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Great product
Great product
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Shampoo great product
Great product great service 10 out of 10
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I was happy with my
I was happy with my order and the prompt delivery, thank you.
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Brilliant
Love this shampoo my hair was so clean after using it got rid of the brassy tones
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Not happy I haven't received
Not happy I haven't received my order that was made on march 13
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