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Who's it For? Damaged hair Introduction The only patented system to noticeably repair extreme damage—turn dry, brittle hair into soft, shiny, and more resilient hair! Nº.3 Hair Perfector reduces breakage, visibly strengthens hair...

Who's it For? Floral fragrance for women. Introduction Ariana Grande Cloud is a joyful, contemporary creation inspired by optimism and hope. The uplifting and addictive new scent imbues a thoughtful, artistic expression of positivity and...

This restructuring shampoo from Alfaparf is crafted specifically for weakened and damaged hair. It gently cleanses while aiding in the reconstruction of hair fibres, adding moisture, and preserving up to 91% of colour intensity after nine washes. With...

Who is it for? Sensitive/ itchy scalps Introduction The formula of this Calming Micellar Low Shampoo from Alfaparf was specifically developed for sensitive scalps. Gently cleanses and purifies, counteracting feelings of discomfort, tightness and...

Who's it For? Dry hair in need of moisture Introduction A moisturising, nutritive shampoo that transforms dry hair, gently cleansing and replenishing it with vital nutrients. Free from sulphates, parabens and other harmful ingredients, it smooths the...

Who is it for? Fine / Flat Hair Introduction A gentle, volumizing, body-boosting shampoo for fine, limp hair. Alfaparf Volumizing Shampoo cleanses and gives volume: fine hair looks thicker and fuller. Cleanses and enhances the thickness of the...

Who is it for? The Alfaparf Diamond Shampoo is suitable for hair in need of mirror-like shine and illumination! Introduction Alfaparf Semi Di Lino Diamond Illuminating Shampoo is a uniquely formulated shampoo which transforms dull hair, imparting...

Who is it for? Dry Hair in need of moisture  Introduction Alfaparf Semi di Lino Moisture Nutritive Mask is an intensive, deeply hydrating mask which nourishes dry hair, weightlessly replenishing it with vital nutrients.  It smooths the...

Who is it for? Dry hair in need of moisture Introduction This Alfaparf leave-in conditioner is lightweight yet deeply nourishing to dry hair. The Alfaparf moisture conditioner weightlessly replenishes the hair fibre with vital nutrients, smoothing it...

Who's it For? Ideal for those with curly or wavy hair, looking to define curls while maintaining flexibility and shine. Introduction Semi di Lino Flexible Mousse creates elastic support, providing flexibility and definition to curls. It leaves hair...

Who's it For? Dry Skin Introduction The DECLÉOR Neroli Bigarade Hydrating Discovery Set collates five nourishing treats that seek to quench the skin’s thirst.   Skin is cleansed and softened, as moisture levels are increased...

Who is it for? Dull hair in need of a mirror-like shine and illumination! Introduction This Alfaparf illuminating conditioner weightlessly transforms dull hair, imparting a soft feel and a stunning, glossy finish. Free from sulphates, parabens and...

Who is it for? Weakened hair prone to hair loss Introduction This Alfaparf hair loss shampoo/ Semi di Lino Scalp RENEW Energize Shampoo gently strengthens, re-densifies and stimulates the hair follicles so that both the scalp and hair fibers can...

Who is it for? Weakened, damaged hair Introduction This restructuring shampoo from Alfaparf was developed specifically to help weakened and damaged hair. It gently cleanses while promoting the reconstruction process of the hair fiber, adds moisture to...

Who is it for? Oily scalp Introduction This balancing shampoo from Italian haircare brand Alfaparf is specifically designed to help the scalp environment reduce excess sebum. This Alfaparf balancing shampoo gently cleanses and normalises the scalp,...

Who's it for? Unruly hair in need of taming and smoothing. Introduction: Treat your rebellious hair with a nourishing smoothing mask after shampooing. Take time out for yourself and feel the benefits seep into your unruly locks, as the formula...

Who's it For? Blonde & Silver Hair - Natural and Bleached.  Introduction Your favourite detangling spray just got a makeover! From Alfaparf's NEW Blonde line, this spray makes brushing easier and neutralises unwanted yellow and brassy tones,...

Who's it For? Thin & Aging Hair Introduction This thickening conditioner detangles & nourishes while replenishing the hair for body and softness.  Vegan* Packaging made of recycled & recyclable plastic** Sulfate-free Gentle on...

Who's it for? Unruly hair in need of control. Introduction: This smoothing conditioner controls frizz and helps to straighten, unruly, rebellious hair leaving it soft and lightweight to you can be in control of your style. Enjoy the bio-based...

Who’s it For? Sun Exposed Hair Introduction Alfaparf Semi Di Lino Sunshine Hair Protective Oil is ideal for anyone seeking to shield their hair from the damaging effects of UV rays, environmental stressors, and heat styling tools. This...

Who is it for? Weak, damaged hair Introduction A reparative mask that strengthens and restructures weak, damaged hair. It provides intensive conditioning and restructures the hair fibre. When used regularly, it progressively increases the hair’s...

Who's it For? Brown/Dark Hair - Natural and Colour-Treated. Introduction This shampoo from Alfaparf's NEW Brunette line enhances brown and dark hair, both natural and treated. It's a sulfate-free shampoo which gently cleanses and neutralises unwanted...

Who's it For? Suitable for blonde and grey hair types. Introduction This is a luxurious, moisture-rich conditioner designed to enhance and protect blond and grey hair, countering brassy tones and restoring vibrant shine. Colour-intensifying formula...

Who is it for? Hair loss and thinning  Introduction Introducing the new and improved Alfaparf energizing tonic! It's an energising and rebalancing tonic for hair loss that adds vitality, increases body and density of the hair, maintains the...

Who's it For? Individuals with weak, damaged hair Introduction: A reparative mask that strengthens and restructures weak, damaged hair. It provides intensive conditioning and restructures the hair fibre. When used regularly, it progressively increases...

Who is it for? Weakened hair prone to hair loss Introduction An intensive energizing treatment designed for weakened hair prone to hair loss. Its innovative formula acts directly on the dermal papilla to stimulate hair growth. Does not weigh down...

Who's it For? All skin types Introduction Melt away the day with the Beauty of Joseon Ginseng Cleansing Oil. Powered by traditional Korean herbal medicine (hanbang), this lightweight yet nourishing oil cleanser effortlessly dissolves waterproof...

Who’s it For? Dry & Frizzy Hair  Introduction This bundle is specially crafted for individuals with rebellious, dry, and frizzy hair seeking a comprehensive solution to tame and nourish their locks. Say goodbye to unruly hair days...

Who's it For? Curly/Wavy Hair Introduction Gentle foam-free cleansing cream for waves and curls. It cleanses, hydrates and controls frizz, leaving defined, soft curls. This Alfaparf Curls Enhancing Conditioner has a light texture and can be used as...

Who's it for? All hair types, including damaged, bleached or coloured hair for restoring bonds. Introduction: Olaplex No. 5 Bond Maintenance Conditioner is a daily conditioner for bleached or coloured hair that may feel brittle or damaged. It...

Who's it For? Weak, damaged hair Introduction Revitalize your hair with the Alfaparf Semi Di Lino Reconstruction Light Mask. This luxurious hair treatment is designed to deeply nourish and strengthen hair fibres, providing a protective shield against...

Who's it For? All Hair Types Introduction Experience the transformative power of Cristalli Seta, a bi-phase silkening serum. This innovative formula revives your hair, leaving it feeling unbelievably soft and weightless, just like silk. Kind to...

Who's it For? Curly/Wavy Introduction This Alfaparf Semi Di Lino shampoo defines waves and curls. Gently cleanses, hydrates and makes hair soft, tangle-free and frizz-free.  Bio-based fragrance Urban Defence Pro - pollution shield for the...

Who's it For? Thin & Aging Hair Introduction Introducing this professional thickening treatment for thin and aging hair! It offers a replenishing & nourishing action, delivering body to the hair. The results? The hair fibre regains thickness, and...

Who is it for? Dull hair  Introduction This travel size Alfaparf illuminating conditioner weightlessly transforms dull hair, imparting a soft feel and a stunning, glossy finish. Free from sulphates, parabens and other harmful ingredients, it...

Who is it for? All types/ dandruff Introduction Exfoliate and purify your scalp with the Alfaparf Semi Di Lino Scalp Rebalance Gentle Exfoliating Scrub. This Alfaparf exfoliating scrub cleanses deeply yet gently: perfect if you’re suffering from...

Who is it For? Fine / Flat Hair Introduction Hello volume! This Alfaparf Volumizing Spray is specifically developed to give density to fine, limp hair. Hydrates and shields the hair, preventing moisture and atmospheric agents from undermining its...

Who is it for? The Alfaparf Diamond Shampoo is suitable for hair in need of mirror-like shine and illumination! Introduction Alfaparf Semi Di Lino Diamond Illuminating Shampoo is a uniquely formulated shampoo which transforms dull hair, imparting...

Who's it For? Brown/ Dark Hair Introduction This conditioner from the NEW Brunette line from Alfaparf enhances brown and dark hair, both natural and treated. It detangles and neutralises unwanted orange tones and deeply nourishes and revitalises the...

Who's it For? All Skin Types Introduction Ready, steady glow with Decléor’s Green Mandarin Discovery Set. Revive your skin and mind with a routine to cleanse, nourish and leave an instant sun-kissed glow. Set Contains Green Mandarin...

Who's it for? Curly/Wavy hair to add definition. Introduction: This defining leave-in cream controls and protects curly and wavy hair from heat and humidity. For defined, frizz-free curls. Protects against the heat of hot styling tools. Urban...

Who's it For? Dry hair in need of nourishment. Introduction Bring your dry hair back to life with this ultimate moisturising set. Get visibly soft hair that's easy to comb through and deeply nourished, with the moisture your hair needs for its new...

Who is it For? Weak, damaged hair Introduction This leave-on treatment is a protective, strengthening fluid sealing the cuticle with a silky barrier. Free from sulphate and harmful ingredients. Adding moisture to the hair, it also preserves up to 91%...

Who is it for? Fine / Flat Hair Introduction Specifically developed to give density to fine, limp hair. Hydrates and shields the hair, preventing moisture and atmospheric agents from undermining its natural beauty Volumizing and body-intensifying...

Who's it For? Thin & Aging Hair Introduction This thickening low shampoo offers a gentle cleanse, delivering body for thicker and more revitalised hair. Vegan* Packaging made of recycled & recyclable plastic** Sulfate-free Gentle on the...

Who's it For? Ideal for individuals seeking a quick and easy way to detangle their hair, reduce frizz, and speed up their blow-drying routine. It is suitable for all hair types and especially beneficial for those who want smooth, manageable hair without...

Who's it For? Anyone who wants to create a sleek, polished style! Introduction The Alfaparf Semi Di Lino Style & Care Glossy Pomade (90ml) is a premium styling product crafted for those who want sleek, polished hairstyles with ease. This vegan wax...

Who is it for? All hair types, including those with damaged and/or coloured hair Introduction Olaplex No 4 Bond Maintenance Shampoo, formulated with patented OLAPLEX Bond Building ingredients, is a daily cleansing and repairing Olaplex shampoo that...

Who is it for? Dry hair in need of moisture  Introduction This leave-in treatment from Alfaparf creates a flexible lattice which seals and repairs dry, split ends, whilst nourishing your hair and replenishing it with moisture. Your locks will be...

Who is it for? Sensitive/ itchy scalps Introduction Say goodbye to an itchy scalp! Alfaparf Semi Di Lino Scalp Relief Calming Tonic is a revolutionary new product: a soothing fluid for sensitive scalps that relieves itching and discomfort. And its...

Who's it For? Thinning Hair  Introduction Introducing the Alfaparf Semi Di Lino Density Shampoo & Conditioner Duo with FREE Microfibre Hair Towel! This duo delivers body for thicker, more revitalised hair. This vegan, cruelty-free duo...

Who's it For? All Skin Types Introduction Indulge in the essence of French beauty with the Nuxe Iconic Set, featuring three iconic products renowned for their effectiveness and sensorial pleasure. This set combines the best of nature and science to...

Who's it For? All Blonde & Silver Hair - Natural, Chemically-Treated or Bleached.  Introduction Brass, be gone! This NEW single-dose pigment from Alfaparf is the boost that all blondes need for topping up colour between salon visits. It...

Who's it For? Anyone seeking smoother, shinier, and more manageable hair while ensuring optimal heat protection.  Introduction Transform your blow-drying routine with the Alfaparf Semi di Lino Styling Blow-Dry Cream, a multi-benefit formula...

Who is it for? Normal Hair Introduction This hydrating, nourishing mask transforms dull, lifeless hair by imparting a soft feel and stunning, crystalline finish. Free from sulphates, parabens and harmful ingredients, it combines the benefits of three...

Who's it For? Thin & Aging Hair Introduction This thickening cream gives body and texture to hair whilst protecting it from heat.  Vegan* Packaging made of recycled & recyclable plastic** Thermal protection, up to 230c Compact texture...

Who's it For? All Skin Types Introduction This creamy shower gel gently cleanses the skin without disturbing the natural protective epidermis layer. Intensely moisturises and prevents excessive water loss. Nourishes, smooths and makes the skin...

Who's it for? Unruly hair in need of control. Introduction: This straightening cream helps to smooth and control your rebellious unruly hair, allowing you to have a better handle on styling it. Enjoy the bio-based flowery fragrance naturally...

Who's it For? Everyone! Introduction: Take your makeup routine to a professional level with the Real Techniques Chroma Perfect Finish set. This complete collection includes essential tools for creating perfect day or evening looks. The set features...

Who's it For? Anyone looking for a gorgeous, subtle glow! Introduction Pestle & Mortar Glow Drops is a customizable, hydrating self-tanning serum designed for the face. Infused with Hyaluronic Acid, it delivers a flawless bronze glow while keeping...

Who's it For? All Brown/ Dark Hair - Natural and Chemically Treated.  Introduction Calling all brunettes! This NEW pigment from Alfaparf protects your colour from damage by blue light and neutralises unwanted, orange tones, leaving your colour...

Who's it For? Those looking to add subtle volume to their hair Introduction Perfect your hairstyling routine with the Alfaparf Semi di Lino Texturizing Balm, designed to provide a natural finish while adding subtle volume. This balm hydrates and...

Who’s it for? All Hair Types Introduction the Alfaparf hair oil from the Lisse Design Keratin Therapy range is designed to nourish, hydrate and soften hair to leave locks silky soft. With a non greasy formula containing babassu oil and a keratin...

Who's it For? Anyone looking to add volume and body to their hair.  Introduction This mousse is ideal for creating full-bodied, voluminous hairstyles. This lightweight, bodyfying mousse is specially formulated to amplify hair fibre volume and...

Who is it for? All hair types Introduction Salt styling spray for tousled looks. Salt spray formula Helps boost hair texture Instantly creates tousled looks with a ‘beach’ effect Soft matte finish How to Use: Spray on damp or dry hair and...

Who's it For? All Skin Types, especially dry skin Introduction Natural Moisturizing Factors + Inulin Body Lotion is a lightweight moisturizer suitable for all skin types, designed to maintain hydration even after cleansing. This lotion absorbs...

Who’s it For? Sun Exposed Hair Introduction Alfaparf Semi Di Lino Sunshine After Sun Low Shampoo is specially formulated for individuals who want to nourish and revitalize their hair after sun exposure. Ideal for all hair types, this low shampoo...

Who’s it For? Sun Exposed Hair Introduction Give your hair the care it deserves after a day of fun in the sun with Alfaparf Semi Di Lino Sunshine After Sun Treatment. This luxurious treatment is specially formulated to nourish, hydrate, and...

Who's it for? Damaged hair in need of repair. Introduction: Say hey to the slumber party for your hair! This overnight treatment, nourishes your hair while you sleep, strengthening the bonds and preserving your hair colour. With a brilliant formula...

Who's it For? All Hair Types, especially those with damaged hair. Introduction Discover the ultimate haircare combination with our exclusive bundle, perfect for all hair types but especially beneficial for those dealing with damaged locks. This...

Who is it for? Dry hair Introduction A rinse-out treatment in individual vials that will intensively nourish and repair your hair from within. Designed to repair capillary fibres and seal the hair cuticle Deeply nourishing oil formula will leave...

Who is it for? All hair types Introduction Semi di Lino Diamond Cristalli Liquidi is Alfaparf’s bestselling illuminating serum. Instantly increases hair manageability and strength. Protects, reduces blow dry time and leaves the hair soft and...

Who is it for? Weak, damaged hair Introduction Alfaparf Reparative Lotion is an intensive leave-in treatment that will eliminate frizz while taming flyaways. Bamboo Marrow delivers strength and elasticity to the hair fiber  Tames...

Who is it For? Dry and Dehydrated Hair Introduction Restore moisture and vitality to dry, thirsty hair with the Moroccanoil Hydrating Shampoo & Conditioner Duo. This nourishing bundle is enriched with argan oil and vitamins to provide deep...

Who is it for? Sensitive/ itchy scalps Introduction The perfect Shampoo and Tonic combination for Sensitive scalps that relieves itching and discomfort. And its leave in formula makes it so easy to use! Set Contains: Alfaparf Semi Di Lino Scalp...

Who's it For? Frizzy, Unruly Hair Introduction This Alfaparf Semi Di Lino Smooth Duo contains two must-have products to protect and tame frizzy, unruly hair. The Smooth Low Shampoo transforms frizzy strands into healthy-looking, shiny and supple hair...

Who's it For? Blonde & Silver Hair  Introduction This conditioner from Alfaparf's NEW Blonde line enhances silver and blonde hair, both natural and bleached. It gently detangles and neutralises unwanted yellow and brassy tones, reinvigorates...

Who's it For? Frizzy, Unruly Hair Introduction This Alfaparf Semi Di Lino Smooth Duo contains two must-have products to protect and tame frizzy, unruly hair. The Smooth Low Shampoo transforms frizzy strands into healthy-looking, shiny and supple hair...

Who’s it For? Sun Exposed Hair Introduction Alfaparf Semi Di Lino Sunshine Hair Protective Milk is ideal for anyone seeking to shield their hair from the damaging effects of sun exposure. Whether you're lounging by the poolside, hitting the...

Who's it For? Curly/Wavy  Introduction Gentle foam-free cleansing cream for waves and curls. Cleanses, hydrates and controls frizz, leaving defined, soft curls. How to Use: Apply to damp hair, massage and leave in for a few...

Who's it For? Curly/Wavy  Introduction Gentle sulfate free shampoo and cleansing cream for waves and curls. Cleanses, hydrates and controls frizz, leaving defined, soft curls. Set Contains: Alfaparf Semi Di Lino Curls Low Shampoo...

Who's if For? All Hair/Skin Types Introduction Its alcohol-based formula with sanitising properties effectively eliminates impurities and harmful agents from the hair fibre and from the skin, without weighing down and drying the hair.  How to...

Who's it For? Frizzy, Unruly Hair Introduction This Alfaparf Semi Di Lino Smooth Duo contains two must-have products to protect and tame frizzy, unruly hair. The Smooth Low Shampoo transforms frizzy strands into healthy-looking, shiny and supple hair...

Who's it For? Brunette Hair Introduction Enhance and maintain the richness of your brunette locks with the Alfaparf Brunette Shampoo and Conditioner Duo. Specially designed to revive and protect natural or colour-treated brown hair, this luxurious...

Who's it for? Unruly hair in need of an essential smoothing collection. Introduction: The Essential bundle for those with rebellious unruly hair is perfect for anyone who wants to fight frizz! Smooth and style your hair with ease with these must have...

Who is it For? Blonde, Bleached, or Highlighted Hair Introduction Enhance and maintain the brilliance of blonde hair with the Alfaparf Blonde Shampoo & Conditioner Duo. This targeted care set is designed to neutralize brassy tones, hydrate, and...

Who's it for? Weak, damaged hair in need of repair. Introduction: Reconstruct your hair fibres and build up that vital resistance to external aggressors with this repairing hair bundle. Your locks will look and feel stronger and healthier with the help...

Who’s it For? Sun Exposed Hair Introduction Experience the ultimate hair care routine with the Alfaparf Semi Di Lino Sunshine - The Full Routine Bundle. This comprehensive set is designed to protect, nourish, and revitalize your hair during and...

Who's it for? Normal to fine hair. Introduction: Shine bright like a diamond with this gorgeous set, the diamond range is all about giving you a lasting shine to your hair and you'll adore the results. This is the ultimate shine kit with everything...

Who is it for? All hair types Introduction This intense revitalizing therapy lotion restores the hair’s natural lustre. Revitalizes and nourishes Adds volume, shine and vibrancy to hair Visible result from the first application! With...

Who's it For? Blonde & Silver Hair - Natural and Bleached.  Introduction From Alfaparf's NEW Blonde line, this Shampoo and Conditioner is the perfect bundle that enhances silver and blonde hair, both natural and bleached.  Coloured...

Who's it For? All Hair Types Introduction Compact coloured powder to cover roots. Practical and easy to use thanks to the precision brush which allows accurate and controlled application around the temples and on hidden areas, which are harder to...

Who's it For? Brunette Hair Introduction Enhance and maintain the richness of your brunette locks with the Alfaparf Brunette Shampoo and Conditioner Duo. Specially designed to revive and protect natural or colour-treated brown hair, this luxurious...

Who's it For?Damaged hair in need of repair and rejuvenation. IntroductionTreat your hair to ultimate luxury with our bundle featuring the Redken Acidic Bonding Concentrate Shampoo. Designed to breathe life back into damaged hair, this all-in-one...

Who's it For? Unruly rebellious hair in need of the ultimate smoothing treat. Introduction: The ultimate bundle for unruly hair!  This Alfaparf bundle has everything you need to smooth and control your rebellious locks with this full set of the...

Who's it for? Unruly hair in need of a smoothing treatment. Introduction: The perfect treatment bundle for unruly hair! Once you've got the basics down, it's time to call in the main event, the special treatments of course! A luxorious hair mask and...

Who is it For? Blonde, Bleached, or Highlighted Hair Introduction Enhance and maintain the brilliance of blonde hair with the Alfaparf Blonde Shampoo & Conditioner Duo. This targeted care set is designed to neutralize brassy tones, hydrate, and...

Who's it For? Blonde & Silver Hair - Natural and Bleached.  Introduction From Alfaparf's NEW Blonde line, this trio of Hair care products is the perfect bundle that enhances silver and blonde hair, both natural and bleached.  Coloured...

Who’s it For? Fine Hair With Dry Ends  Introduction This Alfaparf bundle is specially curated for individuals with fine hair that tends to have dry ends. If you struggle with maintaining moisture balance in your hair while also dealing with...

Who is it for? All Hair types Introduction This hair oil provides unparalleled glow, closes scales and fills the hair fibers. Restructuring hair oil With UV filters and antioxidants to protect hair color With Urban Defence Pro: protects against...