Description
Who is it for?
Dark brown hair to touch up roots and thinning gaps or hairline.
Introduction:
Award-winning Color Wow Root Cover Up for dark brown hair instantly camouflages grey roots and regrowth seamlessly.
- Innovative powder compound blends naturally to conceal roots and grey between salon visits.
- Long-wearing, non-oily formula stays put until your next shampoo.
- Contains light-reflecting particles for added lustre
- Finely milled, pressed powder in mirrored compact.
- Dual-tipped brush for customised application.
- Fast, easy, no mess.
- 60 applications kit.
- Root touch up powder covers grey seamlessly, even covers dark roots + extends highlights without peroxide
- Precise application, no mess like root cover up sprays
- Never stiff, sticky, or waxy like mascaras or crayons
- Looks completely natural, mimics hair’s reflective qualities
- Water-resistant formula, you can even swim in it
- No waxes, dyes, or parabens
- Can also be used to fill in hairlines and cover gaps to create the look of thicker hair
How to Use:
- Use on dry hair.
- Apply to roots, starting at the scalp and working outwards.
- Dust over temples or grey hairs as needed.
- Shampoo hair to remove.
BeautyFeatures Style Guide:
- Also available in Medium Brown, Light Brown, Blonde, Platinum Blonde & Black.
More info:
- Winner of the 2013 Allure Beauty Awards for Most Innovative Beauty Breakthrough Product of the Year and Best Root Coverup.
- Cruelty-free
- Sulfate-free
Our Customers Said...
Great product, covers the greys and extends the time between colouring" - Fiona
FAQ
Frequently Asked Questions
What is Color Wow Root Cover Up - Dark Brown?
How does Color Wow Root Cover Up differ from other root touch-up products?
Is Color Wow Root Cover Up suitable for all hair types?
Can I use Color Wow Root Cover Up to extend highlights?
How long does the coverage last?
How many applications can I expect from one compact?
Is Color Wow Root Cover Up cruelty-free?
Can I use this product to fill in thinning areas or hairlines?
How do I apply Color Wow Root Cover Up?
What are the key ingredients in Color Wow Root Cover Up - Dark Brown?
Videos
Ingredients
Shipping And Returns
in Ireland and Northern Ireland
- NEXT DAY DELIVERY IRELAND
- SMS and Email Alerts
- Order before 2pm for same day dispatch
- 98% of all orders are delivered next working day
Your order will leave our warehouse in Bray, Co Wicklow and be delivered the next working day. You will receive SMS & email tracking updates from the courier and someone will need to sign for the parcel on delivery.
- For full Delivery Terms visit our Delivery Page
- For hassle free returns visit our Returns Section
Product Reviews
10 Reviews
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No coverage
I didn’t like this product at all Even after brushing this on my hair I could still see the greys My hair is dark brown Expected it to be much better for the price
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Wow
After using spray root cover for years this is a game changer . Easy to use and long lasting results
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Wow root cover up
It works , it’s quick and easy , feels natural on and looks perfect , highly recommended this company , ordered on Thursday , arrived on Saturday
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Great product, covers the greys
Great product, covers the greys and extends the time between coloring.
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I love it!
This worked really well as eyebrow color. I only needed a tiny little brush to fill in gaps and add definition, so it would have lasted forever for that purpose. I only needed to apply once a day. Lasting power was amazing compared to waxy pens. This is love..
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Couldn't live without it!
I've tried a few different root touch ups. Colour wow is the definitely the best. I used to hate seeing my roots two weeks after being at the hairdresser knowing that I had to try to cover them up for weeks until my next appointment. Now I can apply colour wow after washing my hair and it stays until I wash my hair again. It's easy to apply, blends in and completely hides greys.
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Wow root cover up
Excellent coverage but requires patience and time. If you're in a hurry do it night or day before needed. Otherwise very good match ( dark brown)
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Five star!
Great product, service and delivery. I'll be back
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Saves till your next colour
This product goes on easy, lasts until your next shampoo, and makes a noticeable difference in that the whites are no longer shiny and blend in with my brown hair. Really saves me until I can get a colour.
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Brilliant
Great grey coverage . Will definitely extend my colour for a couple of weeks... Anything that limits my trips to the salon is a definite winner. Really recommend it.
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