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As Spring approaches many of us begin looking for divine hair inspo! So whether you ponder the  fishtail plait, lust over loose boho waves, or maybe the new ‘lob’ (longbob) is ticking your tresses, we’ve happened upon a game changer for the coming season that is a face-framer that flatters every hair type and face shape. Introducing the grown out fringe, aka “the gringe”. Get ready to look fabulous with these in-between bangs that has both the fashion and beau …

As Instyle magazine announces it’s best beauty buys for 2015, there are many beauty, skin and hair care addicts like myself who wait with bated breath to get the industry and professional’s nod of approval on our next batch of beauty buy ‘must-haves’. Scouring and testing hundreds of new products to market, a panel that includes professional make-up artists, hairstylists, dermatologists and industry insiders make it their business to understand the chemistry behind …

We would like to thank all our wonderful customers for making the last 4 years such a success and we look forward to bringing you the best in beauty for many more years to come. Please enjoy €10 FREE credit on all orders of €50 or more when you enter the coupon code WERE4 at the checkout. Vaild 'til Sunday 28/9/14 …

EXFOLIATE To cleanse the skin with a treatment designed to eliminate impurities and expel dead skin cells from its surface. Exfoliation balances, smoothes, softens and deep cleanses the skin. Ever wondered how to become an exfoliation expert? Sure we know the basics, smooth on, rinse off and continue on with our tried and tested beauty routine! However effective exfoliation really is the best kept secret to achieving healthy, luminous skin, so just what is “exfoliation” and how ca …

Have you ever walked past the hairdressers, gazing longingly at the advertising posters taking centre stage in the front window? Surely too complicated and much too professional for us mere mortals to attempt? Or is it? The fashion forward team at American Marketplace Icon and Hair care innovators: Redken have pooled their talents and showcased an exclusive collection of Redken Diamond Oil inspired hairstyles created by the brilliant Redken Global Styling Director Guido. Redken proudly …