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Masks

A hair mask should be an important part of everyone’s haircare routine at least once a week – and more often if your hair is regularly exposed to heat styling, chemical processes or colouring. Read More

What not everyone knows is that hair masks, deeply nourishing and strengthening by nature, can also target specific hair concerns, so taking the time to choose the right one for your hair type is important. Here at BeautyFeatures.ie, we stock hair masks from leading brands in the haircare industry, and you’re sure to find your perfect match!

Normal/Dry hair will be sublimated with the oils and butter-rich formulas of bestselling masks such as Moroccanoil Intense Hydrating Mask, infused with antioxidant-rich Argan oil, and Alfaparf Semi Di Lino Diamond Illuminating Mask, for a stunning crystalline finish. The Alfaparf Semi Di Lino - Moisture Gift Set - Limited Edition is also an ideal choice, containing the Alfaparf Semi Di Lino Moisture Nutritive Mask, which will deeply hydrate and nourish dry hair.

Damaged Hair will need the care of a Hair Mask more than most: some of our favourites are Kerastase Masque Force Architecte, for brittle hair prone to split ends, and Olaplex No.8 Bond Intense Moisture Mask a reparative mask infused with patented Olaplex Bond Building technology. We’re also huge fans of the Alfaparf Semi Di Lino Reconstruction Reparative Mask providing conditioning and restructuring to weak, damaged tresses. We’re also thrilled to stock K18 hair in Ireland, including the K18 Leave-In Molecular Repair Hair Mask, designed to reverse damage from bleach, heat, colour and chemical services in just four minutes!

Colour Protection also needs targeted care in mask form, and the innovative dual chamber product Redken Colour Extend Magnetic MEGA Mask will bring you both a deep conditioning mask and a hardworking colour extender in one. L'Oreal Professionnel Metal Detox Anti-Deposit Protector Mask is suitable for colour-treated hair, designed to protect the fibre from deposits after any colour, balayage or lightening service and helping to maintain colour vibrancy. Hair dealing with Frizz will also benefit from a regular mask treatment: you will be amazed at the blow-drying effect on your hair from the first use of Kerastase Discipline Maskeratine Masque.

And for a mask suitable for Fine/ Flat Hair, look no further than the Color Wow and Chris Appleton Money Masque, a one-step prep treatment designed to penetrate the hair cuticles and provide intensive hydration to our tresses, putting any moisture back into the hair that is often lost through colouring and styling.

Browse our full selection of hair masks here at BeautyFeatures.ie and order with confidence: we are Irish-owned and offer Next Working Day Delivery Nationwide from our warehouse in Co. Wicklow when you place your order before 2pm!

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  • Alfaparf Semi Di Lino Moisture - Hair Care Trio Alfaparf Semi Di Lino Moisture - Hair Care Trio Live

    Alfaparf

    Alfaparf Semi Di Lino Moisture - Hair Care Trio

    MSRP: €51.70
    Was: €51.70
    Now: €41.35
    Who's it for? Dry hair in need of nourishment. Introduction: Bring dry hair back to life with this Hair Care Trio. Get visibly soft hair that's easy to comb through and deeply nourished, with the moisture your hair needs for its new lease of life...
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    MSRP: €51.70
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    Now: €41.35
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  • Alfaparf Semi Di Lino Moisture Nutritive Mask 200ml Alfaparf Semi Di Lino Moisture Nutritive Mask 200ml live

    Alfaparf

    Alfaparf Semi Di Lino Moisture Nutritive Mask 200ml

    MSRP: €19.90
    Was: €19.90
    Now: €17.90
    Who is it for? Dry Hair in need of moisture  Introduction Alfaparf Semi di Lino Moisture Nutritive Mask is an intensive, deeply hydrating mask which nourishes dry hair, weightlessly replenishing it with vital nutrients.  It smooths the...
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    MSRP: €19.90
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    Now: €17.90
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  • Alfaparf Semi Di Lino Reconstruction Reparative Mask 200ml Alfaparf Semi Di Lino Reconstruction Reparative Mask 200ml

    Alfaparf

    Alfaparf Semi Di Lino Reconstruction Reparative Mask 200ml

    MSRP: €19.90
    Was: €19.90
    Now: €17.90
    Who is it for? Weak, damaged hair Introduction A reparative mask that strengthens and restructures weak, damaged hair. It provides intensive conditioning and restructures the hair fibre. When used regularly, it progressively increases the hair’s...
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    MSRP: €19.90
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    Now: €17.90
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  • Alfaparf Semi Di Lino Smooth - Essential Bundle Alfaparf Semi Di Lino Smooth - Essential Bundle 1

    Alfaparf

    Alfaparf Semi Di Lino Smooth - Essential Bundle

    MSRP: €51.70
    Was: €51.70
    Now: €34.00
    Who's it for? Unruly hair in need of an essential smoothing collection. Introduction: The Essential bundle for those with rebellious unruly hair is perfect for anyone who wants to fight frizz! Smooth and style your hair with ease with these must have...
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    MSRP: €51.70
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    Now: €34.00
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  • Alfaparf Semi Di Lino Nutritive Mask 500ml Alfaparf Semi Di Lino Nutritive Mask 500ml 2

    Alfaparf

    Alfaparf Semi Di Lino Moisture Nutritive Mask 500ml

    Was: €49.75
    Now: €48.00
    Who is it for? Dry Hair Introduction Alfaparf Semi di Lino Moisture Nutritive Mask is an intensive, deeply hydrating mask which nourishes dry hair, weightlessly replenishing it with vital nutrients.  It smooths the hair fibre with healthy...
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  • Alfaparf Reconstruction Shampoo & Mask Bundle

    Alfaparf

    Alfaparf Reconstruction Shampoo & Mask Bundle

    MSRP: €35.99
    Was: €35.99
    Now: €29.99
    Who's it For? Damaged Hair Introduction Is damaged, sensitized hair bringing you down? Look no further than the Alfaparf Semi Di Lino Reconstruction duo. This duo offers a powerful solution for restoring your hair's strength and shine. This...
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    MSRP: €35.99
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  • Alfaparf Semi Di Lino Smooth Mask 200ml Alfaparf Semi Di Lino Smooth Mask 200ml Live

    Alfaparf

    Alfaparf Semi Di Lino Smooth Mask 200ml

    MSRP: €19.90
    Was: €19.90
    Now: €17.90
    Who's it for? Unruly hair in need of taming and smoothing. Introduction: Treat your rebellious hair with a nourishing smoothing mask after shampooing. Take time out for yourself and feel the benefits seep into your unruly locks, as the formula...
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    MSRP: €19.90
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    Now: €17.90
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  • Alfaparf Semi Di Lino Diamond Illuminating Mask 200ml Alfaparf Semi Di Lino Diamond Illuminating Mask 200ml live

    Alfaparf

    Alfaparf Semi Di Lino Diamond Illuminating Mask 200ml

    MSRP: €19.90
    Was: €19.90
    Now: €17.90
    Who is it for? Normal Hair Introduction This hydrating, nourishing, Alfaparf Semi Di Lino Diamond mask transforms dull, lifeless hair by imparting a soft feel and stunning, crystalline finish. Free from sulphates, parabens and harmful ingredients, it...
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    MSRP: €19.90
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    Now: €17.90
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  • Alfaparf Lisse Design Rehydrating Mask 200ml

    Alfaparf

    Alfaparf Lisse Design Rehydrating Mask 200ml

    MSRP: €22.00
    Was: €22.00
    Now: €20.00
    Who’s it For? Dry, frizzy, or damaged hair. Introduction The Alfaparf Lisse Design Rehydrating Mask 200ml is a hair treatment product designed for anyone with dry or damaged hair. It can be particularly beneficial for individuals who have...
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    MSRP: €22.00
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  • Alfaparf Semi Di Lino Diamond - Ultimate Bundle Alfaparf Semi Di Lino Diamond - Ultimate Bundle 1

    Alfaparf

    Alfaparf Semi Di Lino Diamond - Ultimate Bundle

    MSRP: €109.35
    Was: €109.35
    Now: €87.50
    Who's it for? Normal to fine hair. Introduction: Shine bright like a diamond with this gorgeous set, the diamond range is all about giving you a lasting shine to your hair and you'll adore the results. This is the ultimate shine kit with everything...
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    MSRP: €109.35
    Was: €109.35
    Now: €87.50
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  • AlfaparfAlfaparf Semi Di Lino Moisture Nutritive Goodbye Dry Bundle - Moisture AlfaparfAlfaparf Semi Di Lino Moisture Nutritive Goodbye Dry Bundle - Moisture 2

    Alfaparf

    AlfaparfAlfaparf Semi Di Lino Moisture Nutritive Goodbye Dry Bundle - Moisture

    MSRP: €52.30
    Was: €52.30
    Now: €41.85
    Who’s it For? All Hair Types Introduction Introducing the Alfaparf Goodbye Dry Bundle - Moisture, a comprehensive set designed to replenish and restore moisture to dry hair. This bundle includes the Moisture Nutritive Shampoo, Mask, and...
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    MSRP: €52.30
    Was: €52.30
    Now: €41.85
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  • Alfaparf Semi Di Lino Reconstruction Mask 500ml

    Alfaparf

    Alfaparf Semi Di Lino Reconstruction Mask 500ml

    MSRP: €49.75
    Was: €49.75
    Now: €34.99
    Who is it for? Weak, damaged hair Introduction A reparative mask that strengthens and restructures weak, damaged hair. It provides intensive conditioning and restructures the hair fibre. When used regularly, it progressively increases the...
    Qty in Cart: 0
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    MSRP: €49.75
    Was: €49.75
    Now: €34.99
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  • Alfaparf Bundle For Fine Hair With Dry Ends

    Alfaparf

    Alfaparf Bundle For Fine Hair With Dry Ends

    MSRP: €73.20
    Was: €73.20
    Now: €58.55
    Who’s it For? Fine Hair With Dry Ends  Introduction This Alfaparf bundle is specially curated for individuals with fine hair that tends to have dry ends. If you struggle with maintaining moisture balance in your hair while also dealing with...
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    MSRP: €73.20
    Was: €73.20
    Now: €58.55
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  • Alfaparf Semi Di Lino Reconstruction Mask 50ml - Travel Size

    Alfaparf

    Alfaparf Semi Di Lino Reconstruction Mask 50ml - Travel Size

    MSRP: €10.00
    Was: €10.00
    Now: €7.50
    Who's it For? Individuals with weak, damaged hair Introduction: A reparative mask that strengthens and restructures weak, damaged hair. It provides intensive conditioning and restructures the hair fibre. When used regularly, it progressively increases...
    Qty in Cart: 0
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    MSRP: €10.00
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    Now: €7.50
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  • Alfaparf Reconstruction Shampoo & Mask Duo with FREE Micro Fibre Hair Towel

    Alfaparf

    Alfaparf Reconstruction Shampoo & Mask Duo with FREE Micro Fibre Hair Towel

    MSRP: €46.79
    Was: €46.79
    Now: €35.10
    Who's it For? Damaged Hair Introduction This Alfaparf Semi Di Lino Reconstruction bundle targets weak, over-processed or brittle hair, repairing the structure from the inside out. This duo also contains a FREE BeautyFeatures Microfibre Hair...
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    MSRP: €46.79
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    Now: €35.10
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  • Alfaparf Reconstruction Shampoo & Mask Duo with FREE Detangling Hairbrush Alfaparf Reconstruction Shampoo & Mask Duo with FREE Detangling Hairbrush

    Alfaparf

    Alfaparf Reconstruction Shampoo & Mask Duo with FREE Detangling Hairbrush

    MSRP: €49.79
    Was: €49.79
    Now: €35.99
    Who's it For? Damaged Hair Introduction This Alfaparf Semi Di Lino Reconstruction bundle targets weak, over-processed or brittle hair, repairing the structure from the inside out. This duo also contains a FREE BeautyFeatures Detangling...
    Qty in Cart: 0
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    MSRP: €49.79
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    Now: €35.99
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  • Alfaparf Bundle For Hair That's Rebellious, Dry & Frizzy

    Alfaparf

    Alfaparf Bundle For Hair That's Rebellious, Dry & Frizzy

    MSRP: €83.00
    Was: €83.00
    Now: €68.00
    Who’s it For? Dry & Frizzy Hair  Introduction This bundle is specially crafted for individuals with rebellious, dry, and frizzy hair seeking a comprehensive solution to tame and nourish their locks. Say goodbye to unruly hair days...
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    MSRP: €83.00
    Was: €83.00
    Now: €68.00
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  • Alfaparf Semi Di Lino Curls Enhancing Mask 200ml Alfaparf Semi Di Lino Curls Enhancing Mask 200ml live

    Alfaparf

    Alfaparf Semi Di Lino Curls Enhancing Mask 200ml

    MSRP: €19.90
    Was: €19.90
    Now: €17.90
    Who's it For? Curly/Wavy Introduction Defining mask for curls and waves. Intensive hydrating treatment, detangles and strengthens, eliminates frizz and makes hair soft and light. How to Use: After shampooing, apply 1 -2 coin-size quantities of...
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    MSRP: €19.90
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  • Alfaparf Semi Di Lino Moisture - Ultimate Bundle Alfaparf Semi Di Lino Moisture - Ultimate Bundle 2

    Alfaparf

    Alfaparf Semi Di Lino Moisture - Ultimate Bundle

    MSRP: €103.60
    Was: €103.60
    Now: €82.90
    Who's it For? Dry hair in need of nourishment. Introduction Bring your dry hair back to life with this ultimate moisturising set. Get visibly soft hair that's easy to comb through and deeply nourished, with the moisture your hair needs for its new...
    Qty in Cart: 0
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    MSRP: €103.60
    Was: €103.60
    Now: €82.90
    Subtotal:
    Save 20% & Free Shipping
  • Alfaparf Semi Di Lino Smooth - Treatment Bundle

    Alfaparf

    Alfaparf Semi Di Lino Smooth - Treatment Bundle

    MSRP: €41.40
    Was: €41.40
    Now: €33.10
    Who's it for? Unruly hair in need of a smoothing treatment. Introduction: The perfect treatment bundle for unruly hair! Once you've got the basics down, it's time to call in the main event, the special treatments of course! A luxorious hair mask and...
    Qty in Cart: 0
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    MSRP: €41.40
    Was: €41.40
    Now: €33.10
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  • Alfaparf Semi Di Lino Moisture Mask 50ml - Travel Size

    Alfaparf

    Alfaparf Semi Di Lino Moisture Mask 50ml - Travel Size

    MSRP: €10.00
    Was: €10.00
    Now: €7.50
    Who's it For?  Dry hair in need of moisture Introduction The Alfaparf Semi di Lino Moisture Nutritive Mask is a deeply hydrating treatment designed to nourish and replenish dry hair with essential nutrients. This intensive mask smooths the hair...
    Qty in Cart: 0
    Quantity:
    Price:
    MSRP: €10.00
    Was: €10.00
    Now: €7.50
    Subtotal:
    Save 25%
  • Alfaparf Semi Di Lino Diamond Mask 500ml

    Alfaparf

    Alfaparf Semi Di Lino Diamond Mask 500ml

    MSRP: €49.75
    Was: €49.75
    Now: €36.00
    Who is it for? Normal Hair Introduction This hydrating, nourishing mask transforms dull, lifeless hair by imparting a soft feel and stunning, crystalline finish. Free from sulphates, parabens and harmful ingredients, it combines the benefits of three...
    Qty in Cart: 0
    Quantity:
    Price:
    MSRP: €49.75
    Was: €49.75
    Now: €36.00
    Subtotal:
    Save 28%
  • Alfaparf Semi Di Lino Smooth - Ultimate Bundle Alfaparf Semi Di Lino Smooth - Ultimate Bundle 1

    Alfaparf

    Alfaparf Semi Di Lino Smooth - Ultimate Bundle

    MSRP: €92.70
    Was: €92.70
    Now: €74.15
    Who's it For? Unruly rebellious hair in need of the ultimate smoothing treat. Introduction: The ultimate bundle for unruly hair!  This Alfaparf bundle has everything you need to smooth and control your rebellious locks with this full set of the...
    Qty in Cart: 0
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    MSRP: €92.70
    Was: €92.70
    Now: €74.15
    Subtotal:
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  • Alfaparf Semi Di Lino Reconstruction Reparative Light Mask 500ml

    Alfaparf

    Alfaparf Semi Di Lino Reconstruction Reparative Light Mask 500ml

    MSRP: €38.99
    Was: €38.99
    Now: €33.99
    Who's it For? Weak, damaged hair Introduction Revitalize your hair with the Alfaparf Semi Di Lino Reconstruction Light Mask. This luxurious hair treatment is designed to deeply nourish and strengthen hair fibres, providing a protective shield against...
    Qty in Cart: 0
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    MSRP: €38.99
    Was: €38.99
    Now: €33.99
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    Save 13%
  • Alfaparf Semi Di Lino Reconstruction Light Mask 200ml Alfaparf Semi Di Lino Reconstruction Light Mask 200ml 2

    Alfaparf

    Alfaparf Semi Di Lino Reconstruction Light Mask 200ml

    MSRP: €19.90
    Was: €19.90
    Now: €17.99
    Who's it For? Weak, damaged hair Introduction Revitalize your hair with the Alfaparf Semi Di Lino Reconstruction Light Mask. This luxurious hair treatment is designed to deeply nourish and strengthen hair fibres, providing a protective shield against...
    Qty in Cart: 0
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    Price:
    MSRP: €19.90
    Was: €19.90
    Now: €17.99
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  • Alfaparf Semi Di Lino Reconstruction SOS Oil 6x13ml Alfaparf Semi Di Lino Reconstruction SOS Oil 6x13ml 2

    Alfaparf

    Alfaparf Semi Di Lino Reconstruction SOS Oil 6x13ml

    MSRP: €25.50
    Was: €25.50
    Now: €22.50
    Who's it For? Damaged, dry, or chemically treated hair Introduction Alfaparf Semi Di Lino Reconstruction SOS Oil is a luxurious hair treatment designed to rescue and restore damaged hair. Packed with nourishing ingredients, this lightweight oil works...
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    MSRP: €25.50
    Was: €25.50
    Now: €22.50
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