Professional Brands

Who is it for? The Alfaparf Diamond Shampoo is suitable for hair in need of mirror-like shine and illumination! Introduction Alfaparf Semi Di Lino Diamond Illuminating Shampoo is a uniquely formulated shampoo which transforms dull hair, imparting...

Who is it for? Dull hair in need of a mirror-like shine and illumination! Introduction This Alfaparf illuminating conditioner weightlessly transforms dull hair, imparting a soft feel and a stunning, glossy finish. Free from sulphates, parabens and...

Who is it for? All hair types Introduction Introducing the Moroccanoil Eurovision Edition! This multi-functional treatment by cult brand Moroccanoil will style, finish and condition your hair, all in one. This 125ml treatment will tackle frizzy hair,...

Who is it for? Blonde hair/ all hair types Introduction Introducing your new best friend for in-between washes! Perfect for those days on the go, Moroccanoil Dry Shampoo Light Tones contains ultra-fine rice starch that absorbs oil, build-up and odour,...

Who is it for? All hair types Introduction Moroccanoil® Dry Shampoo Dark Tones contains ultra-fine, oil-absorbing rice starch that removes buildup and odor, leaving hair instantly clean and refreshed. Its UV-protecting, argan oil-infused formula...

Who's it For? Normal Hair  Introduction Three of our must-have products to revitalize, protect and illuminate normal to fine hair. Whether you're treating yourself or someone else, everyone'll love their Alfaparf Diamond Set! *Please Note that...

Who is it for? All Hair Types Introduction Moroccanoil® Dry Texture Spray is a dry, Argan-oil infused texture spray for effortless, undone styles with long-lasting hold. A particle matrix of high-performance resins and zeolite form a bond between...

Who is it for? Fine / Flat Hair Introduction A gentle, volumizing, body-boosting shampoo for fine, limp hair. Alfaparf Volumizing Shampoo cleanses and gives volume: fine hair looks thicker and fuller. Cleanses and enhances the thickness of the...

Who’s it For? All Hair Types Introduction Experience the ultimate safeguard for your hair with Moroccanoil Perfect Defense. This weightless, dry aerosol spray ensures that your hair remains shielded from the high temperatures of styling tools...

Who is it for? All hair types Introduction A light hold protective finishing spray that delivers protection from volume-deflating humidity. It creates an invisible protective barrier around each hair strand to lock out humidity, eliminate frizz, and keep...

Who is it For? Fine / Flat Hair Introduction Hello volume! This Alfaparf Volumizing Spray is specifically developed to give density to fine, limp hair. Hydrates and shields the hair, preventing moisture and atmospheric agents from undermining its...

Who is it for? All types/ dandruff Introduction Exfoliate and purify your scalp with the Alfaparf Semi Di Lino Scalp Rebalance Gentle Exfoliating Scrub. This Alfaparf exfoliating scrub cleanses deeply yet gently: perfect if you’re suffering from...

Who is it for? All Hair types Introduction: This all in one multitasking fluid from Alfaparf is a unique and versatile leave-in treatment fluid to rescue dull and lifeless hair. It gives instant shine, detangles, helps protect against UV rays,...

Who is it for? Dry hair Introduction Meet Redken All Soft Shampoo, the ultimate weapon in the fight against dry and brittle hair. Gently cleanses with an ultra-rich formula Intensely softens and smooths the hair Leaves the hair feeling like silk...

Who is it for? Blonde & Lightened Hair  Introduction Introducing your new best friend for in-between washes in a NEW travel size! Perfect for trips or days on the go, Moroccanoil Dry Shampoo Light Tones contains ultra-fine rice starch that...

Who is it for? All Hair types Introduction Say hello to diamond-like, dazzling hair! Thus Alfaparf spray is an instantly illuminating, weightless finishing spray for all hair types. Linseed Extract with vitamin E delivers intensive nourishment and...

Who is it for? Normal Hair Introduction This hydrating, nourishing, Alfaparf Semi Di Lino Diamond mask transforms dull, lifeless hair by imparting a soft feel and stunning, crystalline finish. Free from sulphates, parabens and harmful ingredients, it...

Who’s it for? All hair types Introduction: Moroccanoil® Luminous Hairspray Strong is exactly what you need for moveable yet strong hold on your hairstyles. The formula blankets hair in a reflective shield of shine that fights fizz and humidity,...

Who is it for? Curly hair Introduction Style Stories Twisted Curls from Alfaparf is a curl cream with a medium hold. It amplifies, controls and separates hair strands without leaving any residue, for a result with maximum definition and softness. ...

Who is it for? All hair types Introduction: This award-winning leave-in Styling Cream delivers soft hold while conditioning, hydrating and taming frizzy hair. Winner of the Total Beauty Award, 2018 Moisture-rich formula for a soft, natural feel Ideal...

Who is it for? Dry Hair Introduction Add a finishing touch of pure silk with Redken All Soft Conditioner. Ultra-rich formula smoothes, nourishes and detangles Minimises frizz Delivers sleek, healthy-looking hair New RCT protein complex - with 3...

Who is it for? Dark Hair Introduction Introducing your new best friend for in-between washes in a NEW travel size! Perfect for trips or days on the go, Moroccanoil Dry Shampoo Dark Tones contains ultra-fine rice starch that absorbs oil, build-up and...

Who's it For? Dry hair Introduction Moroccanoil Hydrating Shampoo features a gentle, moisturising formula that infuses dehydrated hair with antioxidant-rich argan oil, Vitamins A and E, red algae and other replenishing nutrients.  Argan Oil...

Who is it for? Dry & Sensitised Hair Introduction A brilliant revitalising conditioning treatment for sensitised, dry hair. It will leave hair dripping with softness, luminosity and shine! Addresses over-styling and environmental damage that can...

Who is it for? All hair types Introduction: This multitasking cult classic from Moroccanoil helps to restore shine, strengthens the hair and conditions from root to tip. It features an ultra-light formula that prevents build up and is suitable for all...

Who’s it For? All Hair Types Introduction Experience the ultimate safeguard for your hair with Moroccanoil Perfect Defense. This weightless, dry aerosol spray ensures that your hair remains shielded from the high temperatures of styling tools...

Who's it For? All Hair types Introduction This is Kérastase's most exquisite Bain and is enriched with a high concentration of sublime oils, to leave hair feeling luxuriously nourished with a spectacular-looking shine. How to Use: Wet hair then...

Who's it For? Dry hair Introduction: Moroccanoil Hydrating Conditioner features a gentle, moisturising formula packed with nourishing and hydrating ingredients. Restores optimal hydration levels thanks to antioxidant-rich Argan oil and red...

Who is it for? Fine / Flat Hair Introduction Specifically developed to give density to fine, limp hair. Hydrates and shields the hair, preventing moisture and atmospheric agents from undermining its natural beauty Volumizing and body-intensifying...

Who is it for Everyone who wants super glossy, healthy looking hair! Introduction New to BeautyFeatures and to Ireland – we are thrilled to introduce the ground-breaking EXTRA glossing mist. The first mist to harness the light-producing power...

Who's it For? Hair with product build-up  Introduction Moroccanoil Clarifying Shampoo is a deep-cleansing, revitalizing formula which removes everyday buildup, restoring hair to a weightless, healthy balance. Helps restore hair moisture and balance...

Who is it for? All hair types Introduction Soft to the touch, reflective to the eye and controlling to the hair: it’s Moroccanoil® Luminous Hairspray. Formulated with powerful, high-performing ingredients infused with Argan...

Who's it for? Blonde hair to hydrate and illuminate. Introduction: The Joico Blonde Life Brightening Masque instantly hydrates, softens, and amps up your pale strands by neutralising those trace minerals that lead to dullness and yellowing. Instantly...

Who is it for? All hair types Introduction A flexible hairspray for building long-lasting styles with movable yet strong hold. Lightweight, workable formula Delivers a reflective shield of shine that fights fizz and humidity, yet brushes out easily ...

Who is it For? All hair types, especially unruly hair prone to frizz Introduction Introducing this DUO pack of Kérastase Discipline Bain Fluidealiste! This smoothing shampoo gently cleanses hair while providing discipline and fluidity. 2...

Color WOW Dream Smooth Kit Even if your destination is steamy, these texture-transformers keep your strands frizz-free and gleamy. TSA-ok, and ready to slay humidity everywhere you go. - from washing to styling, this fabulous collection includes all...

Who is it for? All hair types Introduction Alfaparf Milano Style Stories Texturizing Gel is a hair gel that helps bring structure to the hair fibre for defined and malleable results with a natural effect. Texturizing gel Defined yet natural effect How...

  Who is it for? Suitable for all hair types and colours, those who swim in chlorine and those living in hard water areas.  IntroductionExclusive to BeautyFeatures. The supersized version of Dream Filter by Color WOW is ideal for those...

Who is it for? All hair types Introduction Salt styling spray for tousled looks. Salt spray formula Helps boost hair texture Instantly creates tousled looks with a ‘beach’ effect Soft matte finish How to Use: Spray on damp or dry hair and...

Suitable for: Coloured hair Introduction: Refresh your hair from root to tip with the Color WOW Color Security Shampoo. Using our gentle cleansing formula that forms a luxurious lather to eliminate impurities without over-drying.The...

Who’s it For? People who have sensitive, itchy, or irritated scalp issues, such as dandruff or psoriasis. Introduction Kérastase Specifique Bain Vital Dermo-Calm is a shampoo that is specifically designed to soothe sensitive scalps and hair...

Who’s it for? Hair in need of hold and shine for natural hairstyles on-the-go. Introduction: Moroccanoil® Luminous Hairspray Medium is a lightweight, workable hairspray that veils hair in a reflective shield of shine that fights frizz and...

Who is it for? All hair types Introduction Smoothing shampoo gently cleanses hair while providing discipline and fluidity. 2 Week Blowdry Effect at home with continued use Superior frizz control Easier manageability Soft, shiny and supple finish Smooth...

Introduction: SUPERSIZED VERSION: Unlike typical treatments, the lightweight Dream Coat Supernatural Spray guarantees not to leave hair greasy or weighed down. Expect enviably smooth tresses that are free from frizz for days.It is a silicone free...

Who's it For? Frizz, weakened hair Introduction Get the blowout of your dreams with New Joico Dream Blowout— the one-and-done blow-drying solution that saves major time, protects hair from thermal damage, protects your ‘do against humidity,...

Who is it for? All hair types Introduction This multitasking hair product builds texture and volume on any hair type, creating a great foundation for updo styling and absorbing excess oil. Unique shake formula turns powder into mist for easy application...

Who's it For? All hair types Introduction Moroccanoil Paddle Brush is constructed from high quality materials with ionic properties, ensuring a strong and durable brush that enhances the blow-drying experience. Ceramic protects hair from excess heat and...

Who is it for? All hair types Introduction From funky backstage looks to street-inspired styles, Moroccanoil Molding Cream is a fiber-rich, emollient cream for natural-looking texture with a flexible hold. Flexible medium hold Matte finish ...

Introduction: Refresh your hair from root to tip with the Color WOW Color Security Shampoo. Using our gentle cleansing formula that forms a luxurious lather to eliminate impurities without over-drying. Our products Caters specifically...

Who's it For? All Hair Types Introduction Moroccanoil Medium Barrel Brush is a strong and durable brush constructed from high quality materials with ionic properties to enhance your blow-drying experience. Ceramic protects hair from excess heat and...

Who’s it for? All hair types Introduction: Moroccanoil® Luminous Hairspray Extra Strong is exactly what you need for long-lasting hold. The formula blankets hair in a reflective shield of shine that fights fizz and humidity, yet brushes out...

Who's it For? All hair types Introduction Moroccanoil Large Barrel Brush is constructed from high quality materials with ionic properties, ensuring a strong and durable tool to enhance your blow-drying experience. Ceramic retains and evenly distributes...

Who is it for? All hair types Introduction Style Stores Vintage Style Powder is perfect for creating matte just out-of-bed styles, dread-locks or grungy looks. Versatile powder with matte texture Adds volume and shape to both long and short hair Small...

Who is it for? All hair types Introduction This 3-in-1 leave-in treatment, infused with with plant protein and tourmaline, fortifies hair while shielding strands from heat up to 450°F/230°C. Prevents damage caused by hot tools, heat up to...

Who is it for? All hair types Introduction An effective and versatile styling cream for all hair types.  Eliminates frizz and adds definition and shine Provides soft hold Delivers the ideal texture for styling How to Use: Apply a pump or two of...

Who's it For? Fine to Normal Colour Treated Hair Introduction Color Wow Colour Security Conditioner (Normal/Fine) is the ultimate solution for fine or normal hair that requires gentle conditioning without any heavy build-up. Its lightweight,...

Who is it for? All hair types Introduction This intense revitalizing therapy lotion restores the hair’s natural lustre. Revitalizes and nourishes Adds volume, shine and vibrancy to hair Visible result from the first application! With...

Who's it for? All hair types Introduction firm-hold aerosol spray locks in your finished style for all-day hold and support. How to use: Hold the can 20 to 30 cm from finished hairstyle and spray lightly to set the style in place. Repeat...

Who is it for? Normal Hair Introduction This hydrating, nourishing mask transforms dull, lifeless hair by imparting a soft feel and stunning, crystalline finish. Free from sulphates, parabens and harmful ingredients, it combines the benefits of three...

Who's it For? Fine/Medium hair Introduction Without the heft of a heavy crème, Zero Heat for Fine/Medium Hair delivers a natural-looking, no-blow-dry style while reducing frizz and boosting shine. Retains your natural, air-dry look for up to 24...

Who is it for? All hair types Introduction Strengthens hair with quinoa proteins and thickens each individual strand for instant expansion and long-lasting body. Unique hair lotion formulated with a blend of vitamins and Argan oil Moisturises for...

Introduction: Color Wow Color Security Conditioner is formulated with translucent conditioning agents, instead of the typical ingredients that tend to darken and dull hair colour.How to use: After shampooing with Color Security Shampoo, Apply a small...

Who is it for? All hair types Introduction Blow-dry voluminous and smooth, sleek looks with the Moroccanoil® Boar Bristle 45 mm Round Brush. Handmade natural boar bristle brush Premium materials Promotes healthy, shiny, manageable hair Stimulates...

Who is it for? All Hair types Introduction This hair oil provides unparalleled glow, closes scales and fills the hair fibers. Restructuring hair oil With UV filters and antioxidants to protect hair color With Urban Defence Pro: protects against...

Who's it For? All Hair styles Introduction Power up with an ultra-firm-hold hairspray that delivers a fine aerosol mist –minus flaking and frizz. With protection against humidity, heat styling, pollution*, and UV rays, this powerhouse of 3-day...

Who is it for? All hair types Introduction A hair spritz formulated to add body and bounce to your style. With a unique nozzle that super-charges hair from any angle Non-greasy spray Creates ultimate definition and texture for gigantic results...

Who's it For? All Hair Types Introduction Revitalize and illuminate your hair with Alfaparf Semi Di Lino Sublime Illuminating Essential Oil. This intensive treatment transforms dull, lacklustre hair into glossy, radiant tresses in just one use...

Who is it for? All hair types Introduction Semi di Lino Diamond Cristalli Liquidi is Alfaparf’s bestselling illuminating serum. Instantly increases hair manageability and strength. Protects, reduces blow dry time and leaves the hair soft and...