The Joico Blonde Life Violet Ultimate Collection comprises four specialized products designed for blonde hair:

• Blonde Life Brilliant Tone Violet Smoothing Foam (200ml): A lightweight foam that neutralizes brassiness while providing smoothness and shine.

• Blonde Life Violet Conditioner (250ml): A nourishing conditioner that hydrates and detangles, leaving hair soft and manageable.

• Blonde Life Violet Shampoo (300ml): A sulfate-free shampoo that gently cleanses while neutralizing unwanted yellow tones.

• Blonde Life Brightening Masque (150ml): An intensive treatment that deeply hydrates and enhances the brightness of blonde hair.

The Blonde Life Violet Shampoo contains a light violet hue that counteracts yellow and brassy tones in blonde hair. Its rich lather gently cleanses while depositing violet pigments to maintain a cool, bright blonde shade. Additionally, it's formulated with Monoi and Tamanu oils to nourish and protect fragile strands.

Yes, the Blonde Life Violet Conditioner is gentle enough for daily use. It hydrates and detangles hair while neutralizing unwanted yellow tones. For optimal results, apply to clean, damp hair, leave in for 1–3 minutes, then rinse thoroughly.

The Blonde Life Brightening Masque is enriched with:

• Monoi Oil: A blend of Coconut Oil and Tahitian Gardenia Flower that fights frizz and boosts shine.

• Tamanu Oil: A Southeast Asian oil rich in Omega-6 and -9, providing deep hydration and UV protection.

• Arginine: An amino acid that strengthens hair bonds and encourages renewal.

These ingredients work together to deeply hydrate, protect, and enhance the brightness of blonde hair.

The Blonde Life Brilliant Tone Violet Smoothing Foam can be used as needed to maintain smoothness and neutralize brassiness. Apply to damp hair, distribute evenly, and style as desired. It's lightweight and won't weigh hair down, making it suitable for regular use.