Description
Everyone! For both natural and coloured hair, if you swim in chlorine or if you live in an area with hard water.
Introduction:
Dream Filter by Color WOW is ideal for those looking to prolong hair colour between salon visits and prevent discolouration. This clarifying pre-shampoo treatment filters out colour-destroying minerals found in tap water that dull, darken and distort colour. Blonde, grey and white shades appear lighter and fresher as hair is detoxified and highlights become brighter.
- Gentle treatment is effective in under 3 minutes
- It removes minerals (found in well water/hard water) that darken your colour
- Leaves hair feeling soft, bright and silky
- No sulphates, cruelty-free, gluten-free, vegan
- The formula is gentle, leading to a healthier scalp and hair
- Keep your colour looking fresh and bright, Highlights are heightened, dimensions are deepened,
- Gentle, non-stripping spray
- Use every 3-4 shampoos to keep your colour looking fresh and bright. But in cases of frequent exposure to hard water or chlorine, you can use it more often (even daily) as Dream Filter is extremely gentle.
Elements it removes from the hair and what they do:
- Calcium, Magnesium, Aluminum: Leaves a residue which dulls your hair.
- Iron, Manganese: Discolour hair as it oxidises and leaves brassy tones.
- Copper: Causes damage to the hair and distorts colour treatments
- Chlorine: Causes a green tinge to the hair and darkens it
How to use:
- Apply Dream Filter to dry hair before shampooing.
- Spray evenly to saturate hair.
- Wait for 1-3 minutes, then shampoo.
- IMPORTANT: Do NOT use immediately after colouring your hair. Wait at least 5-7 shampoos.
BeautyFeatures Style Guide:
- After shampooing, we recommend using Color WOW Dream Coat Supernatural Spray: the silicone free spray that simultaneously combats frizz and controls moisture levels.
- Check out our Blog: Our Top 12 Hair Products For Summer 2023
More Info:
- Cruelty-free
- Sulfate-free
- Gluten-free
- Vegan
Our Customers Said...
Frequently Asked Questions
What is Color Wow Dream Filter and how does it work?
Who should use Color Wow Dream Filter?
How often should I use Color Wow Dream Filter?
Can I use Color Wow Dream Filter immediately after coloring my hair?
What minerals and metals does Color Wow Dream Filter remove from hair?
Is Color Wow Dream Filter safe for all hair types?
How do I use Color Wow Dream Filter?
What are the benefits of using Color Wow Dream Filter?
Is Color Wow Dream Filter cruelty-free and vegan?
Can Color Wow Dream Filter be used on chemically treated hair?
Ingredients
Shipping And Returns
in Ireland and Northern Ireland
- NEXT DAY DELIVERY IRELAND
- SMS and Email Alerts
- Order before 2pm for same day dispatch
- 98% of all orders are delivered next working day
Your order will leave our warehouse in Bray, Co Wicklow and be delivered the next working day. You will receive SMS & email tracking updates from the courier and someone will need to sign for the parcel on delivery.
- For full Delivery Terms visit our Delivery Page
- For hassle free returns visit our Returns Section
Product Reviews
119 Reviews
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Love beauty features
Amazing service
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Didn’t make any difference at
Didn’t make any difference at all to my hair.would not buy it again
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It really is WOW
Fantastic product especially if you have blonde hair, leaves your hair feeling clean and healthy!
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Have not used it yet
Have not used it yet
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Hair destroyed by well water
Great product, the amount of iron in my well water is shocking and this product has helped as my blonde hair had turned rusty in colour and was so damaged. I have seen a difference in less than 2 weeks of use Only issue is it doesn’t last long and I don’t have a lot of hair so would imagine someone with thick hair would run out fast
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Great product
Love it really brightening up my greying hair
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Blonds need this!
Best hair product I’ve ever used
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Best product I have ever
Best product I have ever used
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Copper in water
Great product. We have copper in our water and this helps stop build up which in turn drys out my hair.
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Wow indeed :wink:
All the rave reviews are legit. This is incredible, the before and after is impressive, fab product
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Brilliant product. Couldn’t get my
Brilliant product. Couldn’t get my highlights done for six months, but this kept my hair a nice clean blonde, normally it gets brassy after two months so would definitely recommend!
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Excellent product
Excellent product
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Lots all my purchases. Prompt
Lots all my purchases. Prompt delivery.
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Great product, makes your hair
Great product, makes your hair brighter and healthier looking, highly recommend! Super fast delivery
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Game Changer!
Game changer. My hair hasn’t felt so light in so long. Has given me a beautiful clean blonde too! I have super hard water in my home & this truly has been incredible
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Great product
Great product
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Goodby green hair!
I am getting good results from this. My hair was extremely damaged and green by my water and since I began using this product, the green is nearly gone. I am getting through the product very quickly as I have a lot of hair but it’s worth it to avoid the Kermit look!
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Excellent product... My ‘Go To’
Excellent product... My ‘Go To’ during lockdown...
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Hair blonde revival
Love this product, much nicer, and more effective than purple shampoo, doesn't dry your hair
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Hairdresser recommend
My hairdresser recommend using this product. I personally cannot see a major difference in my hair but I am presuming it is doing good against the chemicals in my water.
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Excellent product
This is a great product. It really refreshes your colour & makes it brighter
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works so well for freshening
works so well for freshening up blonde hair and getting rid of any unwanted green tones
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Really good product refreshes blonde
Really good product refreshes blonde :heart_eyes::heart_eyes:
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Cannot live without
Cannot live without this product for freshening up my colour especially during all these lockdowns
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This product really keeps my
This product really keeps my hair from going brassy. Love it
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Love this product. Left my
Love this product. Left my hair feeling very fresh and removed all build up.
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Remove brassy look
Brilliant produce for removing brassy/yellow tones from hair. Highly recommend
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5* Product
This product is brillant. After the 1st use saw a difference. The colour is brighter and looks freasher. 5*
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Love this product! I use
Love this product! I use it once every couple washes and find it really brightens my highlights! 10/10
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Wow.
It has made a real difference to my hair.
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This works !
This really cleaned up the blonde in my hair . 100% would recommend. Combined with the alfaparf purple shampoo it looked like I just came from the hairdressers !
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Lives up to the brand name!
First time to use this. Great product! Removes all residue from hair and leaves it so silky!
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Hair feels so clean without damage after using this
The Best for all Hair Types
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Needs thicker consistency
I like the wow products. Just wish they would make this in a gel/cream. My hair is so thick it would be easier in a thicker consistency
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Great product. Great for keeping
Great product. Great for keeping your blonde nice and fresh.
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:+1: nice product
:+1: nice product
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Not a great product
Hair feels hard after using the product
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Great company
This has to be the quickest order I've received & one of the best priced I had my order delivered 1 day after ordering I would highly recommend
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Excellent service...love this product.
Excellent service...love this product.
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Great product
Great product
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Excellent
Excellent
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Super service
Super service and fast delivery. Five stars
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Wow
Very good product really brightened my blonde...
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Brilliant product
Brilliant product
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Greenish ends.
This product did not make any difference to my hair. After 3 uses the ends of my natural white hair is still greenish when wet.
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Love it
Great product, changes how your hair feels and looks, wouldn't be without it.
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Very good product, lifts blonde
Very good product, lifts blonde colour that has turned brassy
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Keeping my blonde bright!
Fantastic pre-wash product to keep your blonde from going brassy!
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Great
Great
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This works!
Great product, hair feels so shiny, lighter and clean after I use it.
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